In this episode of “At Your Convenience,” CSP Executive Editor Hannah Hammond talks to Michelle Patterson, vice president of marketing and communications at McLane Company Inc., and Jason Read, director of store operations at Wawa, about how to build your personal brand. 

The three sat down at CSP’s third-annual C-Store Women’s event in San Antonio, Texas, to discuss how leaders in the convenience industry can build and maintain their own personal brand and growth in their careers. 

The learnings came from Patterson and Read’s power team, a group of people who had attended CSW in 2024 and worked throughout the year to develop tips on establishing a personal brand. 

“At Your Convenience” brings industry experts and analysts together with CSP editors to discuss the latest in c-store news and trends. From mergers and acquisitions to foodservice and technology, the podcast delivers the story straight to listeners in short-format episodes, perfect for the morning commute or a quick break at the office.