Make Marketing Suck Less for Expertise-Driven Solo Businesses

How to Craft a Message that Matters to Audiences and to the People Who Hire Speakers


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Having a message that matters to the audience and to the people who hire speakers is the reason why you get booked to speak.

How well you're able to market your speaking depends on the message.

How well your pitches are received, and responded to, depends on your message.

How do you create a message that matters to the audience, and to the people who hire speakers?

You start by speaking for impact.

When I work with clients, I walk them through a step by step process for creating that message that matters. I call this process, "Speak for Impact." I've been using it for the past five years with my clients, and I've seen great results.

From doubling their speaking fees, negotiating their highest speaking fee yet, speaking all over the United States, getting clients, and booking more speaking gigs.

I am going to share the three steps of this process with you today because I know it works.

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Make Marketing Suck Less for Expertise-Driven Solo BusinessesBy Dr. Michelle Mazur

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