Did you know YouTube is the 2nd largest search engine in the world? And yet many of us aren’t taking full advantage of it.

That’s why my YouTube Coach Jamar Diggs is here to share why YouTube's evergreen search strategy works for ANY organization, how to draft intentional content for the platform, and one of the key foundations for success. We also talk about the power of utilizing chapters, YouTube shorts, what metrics to measure, and why you need to pay attention to low competition keywords when titling your videos.

If you're ready to learn how to take your YouTube channel to the next level, this episode will give you the inspiration to get started!

Episode Partner: This episode is presented by Instil, a nonprofit platform built to leverage the power of modern technology to help nonprofits do their best work. Instil holistically manages supporters including donors, members, and volunteers to deepen nonprofit connections with their community, increase revenue, and maximize impact. Learn more here.

Resources & Links

Learn more about Jamar’s YouTube strategy and management services on his website. You can also follow him on YouTube and on Instagram at @jamardiggs. Jamar also recommends Filmora for inexpensive video editing software.

See the video Jamar and I referenced in this conversation, How to Get Donors for a Nonprofit Organization With Social Media Ads in 2022.

Jamar’s favorite YouTuber is Jonna Jinton, a Swedish artist, musician, and filmmaker.

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