You created the lead magnet. You built the landing page. You connected your email platform. And then you shared it once on Instagram Stories and waited. Sound familiar? In this episode, I'm sitting down with launch strategist and copywriter Brenna McGowan to break down why your lead magnet deserves a real launch plan and the three steps to actually make it happen.

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Note: This episode was originally recorded as part of the lead magnet series on the podcast. It has been updated with current links and resources!

Brenna McGowan is a strategic copywriter, marketing consultant, and launch expert who helps mid-level businesses warm up customers so they're ready to buy using her Build-a-CASE framework. Her clients have seen 41% increases in their launches by using pre-launch strategies that replace the chaos most business owners feel when launching.

Read the full blog here: https://systemsandworkflowmagic.com/how-to-launch-a-lead-magnet/

Connect with Brenna McGowan:

📱 Instagram: @brennamcgowanco 💻 Website: https://brennamcgowan.co

Connect with Me (Dolly DeLong Education)

💻 Website 📱 Instagram 🎥 YouTube

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