Alex Marshall started coaching in February 2020…I think I just heard the collective groan. Alex did too, which is why she turned to social media — specifically Instagram — as a way to gain followers and leads. And while most of her leads still come through social media, in the intervening 3 years since she started coaching, she want on a journey that nearly lead to burnout and leaving social altogether. Today she’s back in a way that works best for her, and we discuss how you, dear creator, can have a healthy relationship with social media too. Plus in the Pro show, we discuss ChatGPT. It was newly hot when we recorded. It was fun listening back given where it is today.

Top Takeaways

• It’s easy to put too much pressure on yourself when you feel you need to post every single day, or that your whole life is content. But you need to do what’s best for you.
• It can also feel like you need to be everywhere. Alex recommends picking one platform that does well for you and stick with it for a while. For her it’s Instagram. For me it’s LinkedIn.
• Don’t be in an all or nothing mindset. It’s OK to miss a day, or a couple. It’s OK to only post in one place. And it’s OK to not share everything you do.

Show Notes

• Alex Marshall
• Alex Marshall on Instagram
• Joe on LinkedIn
• Khe Hy

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