App Marketing by App Masters

How to Optimize Your Subscription Apps


Listen Later

This week is you will discover how to launch, scale, and optimize your mobile app subscription business.  

Our guest is Dan Burcaw, Co-Founder at Nami ML, a company focused on helping app developers start and grow mobile subscription businesses.  

Nami has assembled the world’s first machine learning dataset designed to accelerate subscription revenue. With over 1 Billion data points collected, Nami’s algorithm is trained to find and convert likely subscriptions.  

Nami ML: http://www.namiml.com/

Topics Covered

  • 03:34 What mistakes do developers make when offering subscriptions?
  • 05:11 Pricing page optimization why
  • 07:18 How do you fight subscription fatigue on the Play store?
  • 12:12 How does having a lifetime plan impact subscription revenue?
  • 16:40 How can developers increase the lifetime value
  • 21:40 What are currently the best subscription options for games
  • 22:53 Journal It App Audit
  • 43:09 Decision Maker App Audit
  • 48:29 Wonderful World App Audit
  • SPONSORS

    From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

    B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

    ***************

    Follow us:

    YouTube: AppMasters.com/YouTube

    Instagram: @stevepyoung
    Twitter: @stevepyoung
    Facebook: App Masters

    ***************

    ...more
    View all episodesView all episodes
    Download on the App Store

    App Marketing by App MastersBy Steve Young

    • 4.7
    • 4.7
    • 4.7
    • 4.7
    • 4.7

    4.7

    138 ratings


    More shows like App Marketing by App Masters

    View all
    The Joe Rogan Experience by Joe Rogan

    The Joe Rogan Experience

    228,400 Listeners

    The Tim Ferriss Show by Tim Ferriss: Bestselling Author, Human Guinea Pig

    The Tim Ferriss Show

    16,078 Listeners

    This Week in Startups by Jason Calacanis

    This Week in Startups

    1,290 Listeners

    The a16z Show by Andreessen Horowitz

    The a16z Show

    1,107 Listeners

    How I Built This with Guy Raz by Guy Raz | Wondery

    How I Built This with Guy Raz

    30,243 Listeners

    Founders by David Senra

    Founders

    2,178 Listeners

    My First Million by Hubspot Media

    My First Million

    2,676 Listeners

    Business of Apps Podcast by Business of Apps

    Business of Apps Podcast

    25 Listeners

    Gooaye 股癌 by 謝孟恭

    Gooaye 股癌

    786 Listeners

    All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

    All-In with Chamath, Jason, Sacks & Friedberg

    10,200 Listeners

    Sub Club by RevenueCat by David Barnard, Jacob Eiting

    Sub Club by RevenueCat

    61 Listeners

    Huberman Lab by Scicomm Media

    Huberman Lab

    29,350 Listeners

    The BetterLife Podcast by Brandon Turner and Cam Cathcart

    The BetterLife Podcast

    845 Listeners

    Prof G Markets by Vox Media Podcast Network

    Prof G Markets

    1,478 Listeners