The Content 10x Podcast

How to Track and Measure Your Content Repurposing


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You’ve finally got your head around the multitude of measurement and analytics tools tracking your metrics and how you correctly attribute conversions and sales to individual pieces of your core content…  

Now leadership are asking to see the figures for your repurposed content! They want to know if the allocated repurposing budget is worthwhile. You know it’s 100% worthwhile so how do you prove it?  

In this episode, host Amy Woods looks at the different ways you can track and measure the impact of your repurposed content. 

Find out:  

  • Why tracking the ROI of your repurposed content is so important 
  • How to measure your repurposed content  
  • Why you need to consider the opportunity cost of not repurposing 

Important links & mentions: 

  • How to repurpose content for paid social with Jonathan Bland https://www.content10x.com/repurpose-content-for-paid-social/ 
  • Content10x.com https://www.content10x.com 
  • Our book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results) 

Amy Woods is the CEO and founder of Content 10x, the world’s first and longest-running specialist content repurposing agency that partners exclusively with B2B tech and professional services businesses. 

Amy is a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content repurposing. 

Join hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter 

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The Content 10x PodcastBy Amy Woods

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