The Science of Social Media

How to Use Video Content to Raise Brand Awareness and Sell Your Product


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Video content is one of the most popular mediums for businesses today, and for good reason. Video is more engaging, more memorable, and more popular among consumers than any other type of content.
There’s data, too!
For example, did you know that 76% of businesses say it helped them increase sales? Or that 80% of marketers say video has increased time spent on their website?
This week we’re looking to help you increase awareness and sales using the highly-engaging format of video.
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The Science of Social MediaBy Buffer

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