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How to Write an Opinion Piece on Substack

On Substack, most people doing any form of personal writing use three modes:

* rumination,

* narrative, and/or

* opinion.

Your posts may be a mix of all three, but to write Substacks that draw readers and create engagement, we need to know which mode we’re in and how each works.

Opinion writing may be one of the hardest:

* How do we do it without being moralizing, reactionary, or trite?

* How do we establish authority?

* How do we write something important to readers, not just ourselves?

By the end of this workshop, you’ll know the four keys to opinion writing online: 

* The difference between a hot take, a think piece, an opinion piece, and an op-ed

* The ideal structure for an opinion piece that doesn’t come out dull, sloppy, or disjointed or harangue the reader—brought to us by the great

* How publishing an opinion piece on Substack can perhaps take a different approach than writing an op-ed for a mainstream media outlet

* The 10 keys to a successful op-ed