Hi Sparklers!!

This was such a fascinating chat. Amy went from LA based Yoga Teacher to a 7 Figure Founder / Writer with a journey of curiosity in-between.

I asked her about her new book - Write for Money and Power and building a 6 figure Substack here on Substack. We dig into income streams and online happiness, diversity of work and fulfilling community work.

Thank you Janine De Tillio Cammarata 🖊️, Thaddeus Howze, Katherine Baldwin, Louise Tilbrook and many others for tuning into my live video with Amy Suto!

Amy’s online spaces…

* https://www.amysuto.com/

* https://www.instagram.com/sutoscience/

* https://www.tiktok.com/@sutoscience?lang=en

* https://www.linkedin.com/in/amy-suto-46194842/

* Pre-order Write for Money and Power worldwide - https://www.amysuto.com/write-for-money-and-power

* If you’re in the UK, use this pre-order link Amy’s book - https://amzn.eu/d/eG26KV1

The transcript is included and I asked ai to summarise it for you…

Podcast Summary: Amy Suto on Building a Seven-Figure Writing Career

In this inspiring conversation, Claire Venus speaks with Amy Suto a seven-figure founder, bestselling author, and ghostwriter about building a sustainable creative career without chasing starving artist myths.

Key Topics Covered:

Building Multiple Income Streams Amy shares her philosophy of doing “epic things” then teaching others how to replicate that success. She runs multiple ventures including ghostwriting memoirs for high-paying clients, her Substack “Pseudoscience,” and Make Writing Your Job—a writing jobs board that added nearly $200,000 in annual recurring revenue in 12 months.

Breaking the Starving Artist Myth Amy’s forthcoming book “Write for Money and Power” (January 2025) challenges the romanticized notion that writers must be broke. She outlines three essential income engines: self-publishing books, paid newsletters on Substack, and freelancing—all working together to create a sustainable creative career.

Transparency and Community From her first $10,000 as a freelance writer to seven figures, Amy has openly shared her income journey, believing transparency helps others see what’s possible. She emphasizes returning to your “why” and building for community rather than getting caught in comparison traps.

Practical Growth Strategies The conversation explores energy management over time management, setting boundaries with technology, and smart content distribution. Amy reveals that 30% of their paid traffic comes from LinkedIn and shares tactics for repurposing Substack content across platforms without triggering algorithm penalties.

Protecting Creative Energy Both speakers discuss the importance of taking breaks, managing nervous system responses to online visibility, and creating systems that prevent burnout while maintaining profitable businesses.

Other people we mention in the call.

Katie Chappell at Illustrator Jobs Board.

My Invite to you to join - 12 Chapters Club - join us! It’s my free book writing club for 2026 - we work on one chapter a month for 12 months - space holding, reminder emails and all the tea about my goal to write 10 books in 10 years.

https://www.creativelyconscious.co.uk/12-chapters-club

Thank you Mary Beth Kaplan🪶, Julie Schmidt, Gabriela Blandy, Georgina Dean, Dianne, and many others for tuning into my live video with Jen Baxter ✒️! Join me for my next live video in the app.

Jen supports authors to arrive to Substack and she’s BRILLIANT.

Here’s the post I reference with my tips in there…

So sorry we couldn’t get Java’s video to work - I think this was still a really great chat on permission and paywalls.

Remember - you have permission to ‘do Substack’ your way and lean in and listen to what you really want here.

You can subscribe to Java and read her article here…

Thank you Charles diététicien, Java Ceridwen Bere, Betina Cunado, Vicki Lesley, Amy I Beeson 🐝, and many others for tuning into my live video! Join me for my next live video in the app.

Thank you The Artist's Toolbox, Daria Diaz, Sarah Raad, Annelise Riles, Jo Thomas 🌿and many others for tuning into my live video!

Add your favourite planners in the comments and I’ll do the same.

Want to download the Substack Planner or other gifts - they are here.

My annual gratitude sale is ON - you have until 1st December to check it out.

If you missed my Soulful Sales Challenge you still have time…

Check it out here…

Thank you Jo Thomas 🌿, Amy I Beeson 🐝, Tom Wentworth, Georgina Dean, Liza Debevec, and many others for tuning into my live video to chat about coupons, discounts and holiday sales with Katie Chappell!

Join me for my next live video in the app.

You might have missed this wonderful post Katie wrote for us…it’s a great read on capping subs to enhance membership experience here.

Hi folks,

I’m excited to bring you this conversation with Destini Copp. Hasn’t she got the most wonderful accent?

Destini and I connected because she wrote a killer headline in her email newsletter.

I reached out and asked if she fancied coming on my podcast.

At the time of recording Destini was fairly new to Substack.

She’s an expert in newsletters and runs the Newsletter Profit Club which I’ve been in for a while.

In her own words…

Hi, I’m Destini - a certified business growth coach, marketing professor, and host of the Creator’s MBA Podcast. I help digital product entrepreneurs go beyond funnels and build rinse-and-repeat growth flywheels (with a little AI magic) so sales feel consistent, not stressful.

Over the years I’ve:

* Taught 12,000+ students through online courses and programs

* Built multiple digital product brands (including my B2C brand, HobbyScool)

* Shared my expertise on 50+ top industry podcasts and events

At the heart of it all, my mission is simple: to help you scale a business that gives you freedom, flexibility, and predictable revenue — without burning out.

Connect on LinkedIn ».

https://www.destinicopp.com

https://www.instagram.com/destinicopp/

Podcast - The Creator’s MBA

AI summary

Claire sits down with Destiny, an online educator and newsletter powerhouse who has just launched The $1 Million Hobby School Experiment — a bold public journey to grow and potentially sell her B2C brand, Hobby School, for £1M by 2027. Every twist and behind-the-scenes moment is being published inside her new paid Substack.

Destiny brings serious depth to the conversation:

* She’s taught marketing online since 2005.

* She runs Creators MBA, helping thousands build and sell digital products.

* Her B2C brand Hobby School has 40,000+ subscribers — grown almost entirely through collaborations, not social media.

* She operates complex email systems, funnels, and a weekly newsletter outside of Substack.

She joined Substack for two reasons: her audience kept asking, and she needed the perfect home to document this high-stakes, build-and-sell experiment. Substack’s long-form, story-driven nature made it the obvious choice.

Claire lifts the curtain on how Substack really works — the mix of newsletters, social discovery, and Notes. Notes, she explains, rewards honesty, personality, and storytelling far more than promotional posts. The magic is that Notes activity naturally draws readers into the main publication, where the deeper connection happens.

Claire offers Destiny practical, strategic pointers:

* Use a clear publication name that situates the reader instantly.

* Add pinned posts, helpful site navigation, and hero posts to welcome newcomers.

* Keep everything under one publication for momentum and clarity.

* Pair Substack with existing email systems — they strengthen each other.

They dive into the power of discovery without traditional social media. Destiny has barely touched Instagram or TikTok, so Substack may become her first true social platform — one built for readers, community, and narrative rather than noise.

Together they explore:

* Storytelling as the engine of growth.

* Why people connect more deeply to humans than faceless brands on Substack.

* The pleasure of reading in the Substack app.

* How Claire has grown her own thriving community through Notes, meetups, and thoughtful collaborations — not virality.

* How even major brands are beginning to use Substack for storytelling.

Claire finishes by screen-sharing Destiny’s Substack, offering branding tweaks, and planning a future check-in as the experiment unfolds. Destiny also invites Claire to teach inside Creators MBA.

It was wonderful to catch up with Selina Barker ahead of the arrival of my new journal which happened live on camera!

Do connect in with her if you’d like to purchase them for you and/ or friends this winter.

I have a list of freebies too including my Substack planner. You can download it here…

Thank you Milli Hill, Louise Tilbrook, Alyssa Polizzi, The Artist's Toolbox, Daria Diaz, and many others for tuning into my live video with Nirja Joshi!

Here’s the very last call for the course and programme I run for business owners who use Substack! Join us for The Business of your Substack.

If you want to head into 2026 feeling more savvy about how Substack fits with a sustainable eco-system, this is the course you need. I bring my three years of experience here (successes and mistakes) and we work on the strategy that works for you for Substack WITH your business. Doors close 13th November.

Download my FREE Audience Alchemy class and kindle your understanding of your audience and your relationship to them. ⚡️

Hi folks,

I recorded this episode for you to bring you into my inner world when it comes to publishing here. You can listen or watch over on my YouTube channel.

🎙️ AI Episode Summary: Sparkle on Substack – Staying Creative Amid Change

Claire Venus reflects on her evolving Substack journey since 2022, exploring how the platform and her own creative practice have transformed.

She shares honest insights into:

* Recent platform changes (like the news feed and algorithm updates) that have shifted how creators experience Substack — sometimes feeling overstimulating, requiring stronger boundaries and intentional use.

* Creative sustainability, encouraging creators to focus less on metrics and more on intuition, depth of connection, and creative joy.

* Community and support, highlighting the power of memberships, hot seat calls, and peer spaces for creative growth and shared learning.

* Audience evolution, drawing on her background in audience development and reminding listeners to listen to and learn from their readers.

Claire opens up about:

* Experiencing slowed growth, subscriber churn, and algorithmic setbacks.

* Taking a period of deep rest over summer to reset her energy and perspective.

* Returning to her core values of depth, connection, and authentic creativity, rather than chasing fast growth.

She reminds listeners that:

* Paid newsletters and memberships still work — even in slower seasons.

* Churn is normal and not personal.

* Substack is still a place for long-term, meaningful audience building — not instant success.

Don’t forget it’s FREE to download my 2026 Substack planner if you’d like.

You can follow me on instagram - I love a chat! ✨

Thank you Louise Tilbrook, Kathy Slack, Practical Astros ⚕️, Jennifer Zarin, LCAT, Nicole Clark, and many others for tuning into my live video! Join me for my next live video in the app.

Here’s the challenge I reference which is live right now. All welcome and FREE to members. ✨