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Francesca Orsomarso’s arsenal of digital strategies flips the script on traditional recruitment.
In today’s case study, we’re breaking down exactly how Upstate Cerebral Palsy attracted 2,000 qualified applicants within a few months of launching a campaign with FMN Creative.
Francesca shares their brilliant one page funnel strategy (and how it was a MAGNET for attracting job seekers), plus the targeted ad approach that resonated with potential recruits and generated awareness.
Listen closely as we also reveal how integrating CRM systems with Zapier can create a personal touch, leading to staggering open rates.
Hiring great talent is something that every nonprofit has a need for. If you’re ready to amplify your current recruitment efforts and connect with your audience on social media, don’t miss this conversation!
Resources & Links
Learn more about FMN Creative on their website, Facebook, LinkedIn, and Instagram.
Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you.
Already have a monthly giving program? The Mini Monthly Giving Mastermind starts in January and is just for you.
Register now for the FREE Monthly Giving Summit on February 25-26th, the only virtual event where nonprofits unite to master monthly giving, attract committed believers, and fund the future with confidence.
Let's Connect!
By Dana Snyder5
129129 ratings
Francesca Orsomarso’s arsenal of digital strategies flips the script on traditional recruitment.
In today’s case study, we’re breaking down exactly how Upstate Cerebral Palsy attracted 2,000 qualified applicants within a few months of launching a campaign with FMN Creative.
Francesca shares their brilliant one page funnel strategy (and how it was a MAGNET for attracting job seekers), plus the targeted ad approach that resonated with potential recruits and generated awareness.
Listen closely as we also reveal how integrating CRM systems with Zapier can create a personal touch, leading to staggering open rates.
Hiring great talent is something that every nonprofit has a need for. If you’re ready to amplify your current recruitment efforts and connect with your audience on social media, don’t miss this conversation!
Resources & Links
Learn more about FMN Creative on their website, Facebook, LinkedIn, and Instagram.
Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you.
Already have a monthly giving program? The Mini Monthly Giving Mastermind starts in January and is just for you.
Register now for the FREE Monthly Giving Summit on February 25-26th, the only virtual event where nonprofits unite to master monthly giving, attract committed believers, and fund the future with confidence.
Let's Connect!

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