HubShots - The Unofficial Down Under HubSpot Podcast episodes:

• January 28, 2021232: Strategy = Research + Insights

  Welcome to HubShots Episode 232: Strategy = Research + Insights

  This edition we dive into:

  • Simple differentiation

  • Video embedding in HubSpot drag and drop editor

  • Running HubSpot Sequences on non-marketing contacts

  • Thinking about what ‘strategy’ really is (hint: the show title gives the answer)

  • Improving site performance using Google’s web.dev tool

  • Bonus links on technical SEO

  Full show notes available here: https://www.hubshots.com/episodes/episode-232

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  Recorded: Monday 25 January 2021 | Published: Friday 29 January 2021

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• January 07, 2021HubShots: Goal Setting 2021

  This is a special mini episode we prepared for you to discuss goal settings for 2021.

  Recorded: Monday 08 December 2020 | Published: Friday 8 January 2021

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• December 31, 2020HubShots: New Years Special

  This is a New Years Special mini episode we prepared for you. Happy Holidays!

  Recorded: Monday 08 December 2020 | Published: Friday 1 January 2021

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• December 24, 2020HubShots: Christmas Special

  This is a Christmas Special mini episode we prepared for you. Happy Holidays!

  Recorded: Monday 08 December 2020 | Published: Friday 25 December 2020

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• December 18, 2020231: Reflecting on 2020

  Welcome to HubShots Episode 231: Reflecting on 2020

  This episode we change things up a little and end the year reflecting on the good, the bad and the future.

  You can listen to this episode of the show here.

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  Recorded: Monday 08 December 2020 | Published: Friday 18 December 2020

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• December 13, 2020230: What parts of HubSpot do Enterprises focus on?

  Welcome to HubShots Episode 230: What parts of HubSpot do Enterprises focus on?

  This edition we dive into:

  • the parts of HubSpot we see Enterprises focussing on, including:

  • Lifecycle management

  • Lead scoring (when it becomes relevant)

  • User Management and Teams

  • Content Partitioning

  • Service Hub Pro NPS surveys

  • Attribution reporting

  • Advanced Workflows

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  Recorded: Monday 07 December 2020 | Published: Friday 11 December 2020

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• December 03, 2020229: How To Improve Your Sales Results using HubSpot Sales Professional

  Welcome to HubShots Episode 229: How To Improve Your Sales Results using HubSpot Sales Professional

  This edition we dive into:

  • Deal stage, task, and lead rotation automation

  • Sales analytics

  • Record customization

  • Required fields

  • Custom reporting

  • Sequences

  • 1:1 video creation

  • Smart send times

  • eSignature

  Full show notes available at: www.hubshots.com/episodes/episode-229

  You can listen to this episode of the show here.

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  Recorded: Monday 30 November 2020 | Published: Friday 04 December 2020

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• November 26, 2020228: How To Scale with HubSpot Marketing Professional In Real Life

  This edition we dive into:

  • Automation/Workflows

  • Personalisation/Smart content & reporting

  • SEO recommendations & optimizations

  • ABM tools

  • A/B testing

  • Campaign reporting

  • Custom reporting

  Full show notes available at: https://www.hubshots.com/episodes/episode-228

  You can listen to this episode of the show here.

  Did a colleague forward this episode to you? Sign up here to get yours every Friday.

  Please forward this on to your work colleagues.

  Recorded: Monday 23 November 2020 | Published: Friday 27 November 2020

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• November 12, 2020227: HubSpot for Small Businesses

  Welcome to HubShots Episode 227: HubSpot for Small Businesses

  This edition we dive into:

  • How a small business can quickly setup HubSpot

  • The top priority items to focus on

  • The key integration to enable

  • Tips for getting the most out of HubSpot in the first month

  Full show notes available at: www.hubshots.com/episodes/episode-227

  Recorded: Monday 09 November 2020 | Published: Friday 13 November 2020

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• November 05, 2020226: Shopify & HubSpot plus HubSpot Form Analytics

  Welcome to HubShots Episode 226: Shopify & HubSpot plus HubSpot Form Analytics

  This episode we discuss:

  • The value of carving out analysis time

  • HubSpot Form analytics

  • Using Shopify with the HubSpot Ecommerce pipeline

  • What is a good form conversion rate?

  • Understanding Google My Business busyness metrics

  • How to build campaign implementation momentum

  Full show notes available at: www.hubshots.com/episodes/episode-226

  Recorded: Monday 02 November 2020 | Published: Friday 06 November 2020

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