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When Rohan, a 35-year-old software engineer, signed up for a Rs 1 trial on a learning app called Seekho, he thought he had nothing to lose. He cancelled the subscription within weeks but money was still being deducted from his account months later.
UPI Autopay, the rising star of India’s subscription economy is quietly letting apps to keep charging users long after they think they've cancelled.
From overlooked SMS alerts to sneaky terms hidden in fine print, we find out how widespread this problem really is and why so many users are only waking up to it now.
Tune in.
P.S The Ken’s podcast team is hiring! Here’s what we’re looking for.
Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.Listen to the latest episode of Two by Two here
By The Ken5
99 ratings
When Rohan, a 35-year-old software engineer, signed up for a Rs 1 trial on a learning app called Seekho, he thought he had nothing to lose. He cancelled the subscription within weeks but money was still being deducted from his account months later.
UPI Autopay, the rising star of India’s subscription economy is quietly letting apps to keep charging users long after they think they've cancelled.
From overlooked SMS alerts to sneaky terms hidden in fine print, we find out how widespread this problem really is and why so many users are only waking up to it now.
Tune in.
P.S The Ken’s podcast team is hiring! Here’s what we’re looking for.
Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.Listen to the latest episode of Two by Two here

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