Episode 222 Show Notes:

• The 4-Step Hook Model: How to build products so positively addicting people can't stop using them
• One thing most companies get wrong that you MUST do if you want to build habit-forming products
• Nir explains what a habit really is and the psychology of turning your products into habits inside your customers lives
• The best products don't always win. Why being 'first to mind' is key to having a widely used product
• Friction-Free Design: How to more quickly and easily get your customers to do what you want them to do
• The power of variable rewards that make your products enticing, entrancing, engaging, engrossing and exciting
• Nir shares four actions Facebook, Apple, Twitter and Google use to make their products irresistible

Episode 221

Show Notes:

• The importance of reducing distractions and gaining more focus
• How to double your rate of success
• What you can do about high levels of stress and practice zero based thinking
• Developing courage and strengthen relationships

Episode 220 Show Notes:

• Joe and Dean take you backstage and show you how they prepare for presentations when they speak to large audiences
• Dean shares the genesis of his lifelong love of marketing and the biggest transformation it made in his life
• The #1 question in every consumers mind you must answer if you want to be successful in your business
• Joe explains the time-saving, money-making power of automated E.L.F. Marketing™ (Easy, Lucrative and Fun)
• One of the most important discoveries Joe ever made about making money in his business

Show Notes: Interview with Eben Pagan

• One strategy to quick build rapport with highly successful people
• How to be genuine and authentic when meeting people
• Joe shares how he builds trust and strengthens relationships
• Creating opportunities out of thin air while expanding your network

Episode 218

• Dan shares three keys for making the jump to becoming a Game Changer
• Joe talks about a Game Changing breakthrough that transformed the cleaning industry
• The biggest difference between a guru and a Game Changer
• How to free up your focus, time and energy with Project Managers and your Self-Managing Company
• Six ways Game Changers get paid and expand their success

http://ILoveMarketing.com/218

Episode 217: Game Changer Part 1

• How to become a Game Changer and transform your biggest competitors into your best customers
• Strategies for changing the game in your industry and being permanently out front of everyone else
• Dan shares how Uber and Airbnb are creating massive inequality in the marketplace
• A Game Changer scorecard you can use to expand your entrepreneurial freedom

PDFs Mentioned:

• Changing Your Game http://media.instantcustomer.com/12423/0/322_h.cyg.ds.2002.pdf
• Game Changer Charity One Pager http://media.instantcustomer.com/12423/0/323_charityws2015-application.pdf

Episode 216:

• David gives you his best thinking on entrepreneurial perseverance, passion and purpose
• Secrets for transforming almost any failure into your next big breakthrough
• Joe, Dean and David discuss the truth about becoming an overnight success
• Why saying 'No' can help you become more productive, focused and fulfilled
• Three timeless strategies for being smarter with your money and enjoying your life more
• What David discovered on his one year sabbatical and what you can do to re-energize your life
• How to free yourself financially, invest time with the people you love and live your best life

Episode 215: Interview with Christian Cotichini

• A platform you or your company can use right now for tapping into crowdsourcing solutions, innovations and game-changing breakthroughs
• The wild behind-the-scenes story of how the personal spaceflight industry was born...
• How to create an inspiring company culture of star players, leaders and winners who drive results forward and love working in your company
• The biggest mistake people make when trying to come up with their company's core values (and the step-by-step method to use instead)
• Christian shares the importance of having FUN in business and the competitive advantage it gives you

Episode 214

• Jared explains how Millennials are shifting the business landscape and makes some predictions to watch for...
• The mission behind "2 Billion Under 20" and why some of the world's smartest, talented young people are part of it
• 2 ways to make your company more attractive to Millennials
• How people who are under 20 years old are redefining success and how it could effect your business
• Jared shares his insights into finding and working with talented Millennials
• 2 big pieces of advice for Millennial and Generation Z-er's who want to be more successful and fulfilled
• The 3 most important things entrepreneurs need to know about Millennials and Generation Z

Episode 213:

• How the Kolbe system helps achievement minded entrepreneurs grow their company 10x
• What Kolbe is (and isn't) and the importance of discovering your natural abilities and strengths
• Dan shares why Kolbe is the greatest team building system in the world for entrepreneurs
• Kathy talks about her greatest joy in life and how it can help you gain more freedom

Websites: www.kolbe.com