Identity Architects

By InfoSumBusiness Technology Marketing

Identity Architects episodes

February 03, 2022 Tony Miller, WW: Own your own data
In the eighth episode of our Identity Architects podcast our Enterprise Sales Executive Kate Blaxill sat down with Tony Miller, VP Growth & Performance Marketing at WW, to discuss the cookieless future, how data can improve the customer experience, brand collaborations, and more.
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30 min
January 12, 2022 Michael Schuh, Kroger Precision Marketing: People need advertising that works harder
In the seventh episode of Identity Architects, our Chief Operating Officer Lauren Wetzel sat down with Michael Schuh, VP, Media Strategy at Kroger Precision Marketing at 84.51˚, to discuss the retail media landscape, how data can improve the customer experience, how Kroger drives customer loyalty, the recently launched Kroger Private Marketplace, and more.
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InfoSum Case Studies: http://www.infosum.com/resources/case-studies
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29 min
November 10, 2021 Peter Markey, Boots: It’s not an if but a when moment
In the sixth episode of Identity Architects, our Sales Director Nick Henthorn sat down with Peter Markey, CMO at Boots, to discuss the cookieless future, how data can improve the customer experience, the recently launched Boots Media Group, and more.
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More information on InfoSum https://www.infosum.com/
InfoSum Case Studies: http://www.infosum.com/resources/case-studies
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36 min
October 28, 2021 Sven Christian Andrä, Klingel Group: We need to create concepts of unlearning
On the fifth episode of Identity Architects, our Head of Privacy and SVP Central Europe Uli Hegge sat down with Sven Christian Andrä (Sca), CDO and Managing Director of the German multichannel retailer Klingel Group, talking about the changing world of retail and the challenges and opportunities that presents, and more.
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More information on InfoSum https://www.infosum.com/
InfoSum Case Studies: http://www.infosum.com/resources/case-studies
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44 min
October 21, 2021 Nick Halstead, InfoSum: Collaboration without movement is a game changer
On the fourth episode of Identity Architects, InfoSum’s VP Corporate Marketing Ben Cicchetti sat down with InfoSum’s founder and CTO Nick Halstead to talk about why he founded InfoSum and his vision for the company as well as the deprecation of third-party cookies and where the industry is heading.
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More information on InfoSum https://www.infosum.com
InfoSum Case Studies: https://www.infosum.com/resources/case-studies
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40 min
September 01, 2021 Gaurav Shirole, Roku: Buy TV like you watch TV
On the third episode of Identity Architects, InfoSum’s North America President Lauren Wetzel is joined by Roku’s Gaurav Shirole, Director of Ad Measurement to discuss the state of the ATV/CTV sector, privacy, and measurement for the growing space.
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InfoSum Case Studies: www.infosum.com/resources/case-studies
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27 min
August 04, 2021 Karen Eccles, The Telegraph: A once in a generation chance
In the second episode of our Identity Architects podcast our VP Sales Stu Colman sat down with Karen Eccles, Senior Director, Commercial Innovation at The Telegraph, talking not only about Google’s latest announcement but also discussing challenges publishers are facing with the loss of third-party cookies, their first-party solution powered by InfoSum, Unity, and more.
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InfoSum Case Studies: www.infosum.com/resources/case-studies
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40 min
May 11, 2021 David Amodio, Channel 4: There's a need to evolve and change
Welcome to InfoSum‘s first episode of Identity Architects. Our VP of Sales Stuart Colman had the chance to chat with David Amodio, Deputy Head of Digital and Innovation at UK broadcaster Channel 4. They talked about the latest news, how they see the media industry evolving in the coming months and years, as well as talking about Channel 4’s brand new solution that enables the creation of custom audiences across All4.
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More information on the Channel 4‘s BRANDM4TCH solution: www.4sales.com/all4
InfoSum Case Studies: www.infosum.com/resources/case-studies
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34 min
April 29, 2021 Introducing Identity Architects
Welcome to our new Podcast, Identity Architects. This podcast is dedicated to spotlighting individuals who have pioneered the way that data and identity are used to deliver better customer experiences. In this trailer, our own Ben Cicchetti, Marketing Director at InfoSum, is introducing the podcast series and explains what an Identity Architect means to him.
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3 min

About Identity Architects

From the publisher's feed

Identity Architects is the podcast dedicated to spotlighting individuals who have pioneered the way that data and identity can improve the customer experience across media, gaming, financial services, healthcare and more!