Sign up to save your podcasts
Or
Share “I’m not sure how to price my illustration work. I think I panic and undercharge because I’m worried they’ll change their mind if it’s too much.”
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
“I’m not sure how to price my illustration work. I think I panic and undercharge because I’m worried they’ll change their mind if it’s too much.”
This week’s podcast question is from Annabelle:
“I’m not sure how to price my work. I think I panic and undercharge because I’m worried they’ll change their mind if it’s too much.”
Ooft.
This is a juicy episode. Money, mindset, value, VAT nightmares, and charging what you’re worth.
Bon apetit from your Good Ship pals.
Tuck in.
Timestamps
00:00 – The question: “How do I stop undercharging?”
01:30 – People can feel when you don’t believe in your prices
03:00 – What affects your value: niche, profile, usage, experience
05:00 – Editorial vs publishing vs live illustration: pricing realities
06:30 – Raising your rates to manage your workload
10:00 – Calculate what you need to earn (and start from there)
12:00 – Most illustrators can’t actually work 8 hours a day
14:00 – Self-worth ≠ pricing strategy
16:30 – Add 20% and see what happens
18:00 – TL;DR: You’re probably undercharging
Stuff we mention:
- The AOI’s Pricing Calculator
- Jessica Hische’s brilliant tool: The Dark Art of Pricing
- Our Business Course for Illustrators gives you the pricing confidence (and strategy) that no one teaches you at art school.
→ Join the waiting list - Freelancer’s Bible by Alison Grade – super helpful if you like numbers and practical steps
Have a lovely week. And up yer rates.
x Helen, Katie & Tania
The Good Ship Illustration
Come and say hello!
✏️ @thegoodshipillustration
🌏 www.thegoodshipillustration.com
p.s. We love answering your illustration questions. Click here to submit your question for The Good Ship Illustration Podcast 🎙
View all episodes
By The Good Ship Illustration
5
5050 ratings
This week’s podcast question is from Annabelle:
“I’m not sure how to price my work. I think I panic and undercharge because I’m worried they’ll change their mind if it’s too much.”
Ooft.
This is a juicy episode. Money, mindset, value, VAT nightmares, and charging what you’re worth.
Bon apetit from your Good Ship pals.
Tuck in.
Timestamps
00:00 – The question: “How do I stop undercharging?”
01:30 – People can feel when you don’t believe in your prices
03:00 – What affects your value: niche, profile, usage, experience
05:00 – Editorial vs publishing vs live illustration: pricing realities
06:30 – Raising your rates to manage your workload
10:00 – Calculate what you need to earn (and start from there)
12:00 – Most illustrators can’t actually work 8 hours a day
14:00 – Self-worth ≠ pricing strategy
16:30 – Add 20% and see what happens
18:00 – TL;DR: You’re probably undercharging
Stuff we mention:
- The AOI’s Pricing Calculator
- Jessica Hische’s brilliant tool: The Dark Art of Pricing
- Our Business Course for Illustrators gives you the pricing confidence (and strategy) that no one teaches you at art school.
→ Join the waiting list - Freelancer’s Bible by Alison Grade – super helpful if you like numbers and practical steps
Have a lovely week. And up yer rates.
x Helen, Katie & Tania
The Good Ship Illustration
Come and say hello!
✏️ @thegoodshipillustration
🌏 www.thegoodshipillustration.com
p.s. We love answering your illustration questions. Click here to submit your question for The Good Ship Illustration Podcast 🎙
More shows like The Good Ship Illustration
View all
Design Matters with Debbie Millman
1,235 Listeners
Savvy Painter Podcast with Antrese Wood
858 Listeners
Creative Pep Talk
1,969 Listeners
3 Point Perspective: The Illustration Podcast
723 Listeners
I Like Your Work: Conversations with Artists
220 Listeners
Art Juice: A podcast for artists, creatives and art lovers
755 Listeners
The Illustration Department Podcast
312 Listeners
The Great Women Artists
519 Listeners
Learn to Paint Podcast
282 Listeners
Homing In
77 Listeners
Windowsill Chats
330 Listeners
Art2Life
587 Listeners
Studiomate Steve
3 Listeners
The Professional Creative
431 Listeners
Thoughts on Illustration
44 Listeners