My keynote presentation at the Imagine If conference in Nashville focused on how i think about scaling freedom tech.

Date: September 20, 2025

OpenSats: https://opensats.org
Ten31: https://ten31.xyz
Imagine If: https://bitcoinpark.com/imagineif

(01:02) ODELL takes the stage

(01:23) Diagnosing the problem

(02:35) Ad driven surveillance and addictive platforms

(03:04) Open source and open protocols

(03:49) Scaling open source: incentives and funding

(04:26) OpenSats and Bitcoin powered grants

(05:25) Email, an open protocol, and Gmails predatory model

(06:42) Make freedom profitable: align incentives

(06:54) Ten31 thesis: sustainable, user-aligned businesses

(07:28) Case study: Start9 and self-hosted services

(08:16) Case study: Maples private AI and open API

(08:51) Case study: Primal on Nostr and Bitcoin

(09:37) Case study: Strike and low switching costs

(10:25) Closing call to action: profit drives scalability

Video:  https://primal.net/e/nevent1qqs8g25llcvddu2cacsglckxks2afya2c27pt6g3qf3rh5rma3eachsg5mu8s

more info on the show: https://citadeldispatch.com
learn more about me: https://odell.xyz