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Game discoverability has been the Holy Grail for the indie games community for ages. How do you approach different channels, does more mean better and which channels are worth it long term versus short term gains? Do you need to be everywhere all at once?
Best practices from Twitter, Facebook, LinkedIn, Instagram - lessons learned both in the independent and AA ranges of the games market.
#SocialMediaForGames
#GameMarketing
#SocialMediaStrategy
#SocialMediaBenefits
#SocialMediaAdvertising
#GamingCommunity
#GamePromotion
#SocialMediaPlatforms
#SocialMediaSuccess
#SocialMediaTips
Steam Next Fest is a great opportunity to promote your game to some of the ~120 million people on Steam. We recently participated in a Next Fest…and although we crossed the finish line and came out better for it, we were not as prepared as we could have been. The goal of this session is to give you some idea of what to expect when participating in Steam’s Next Fest and how to best prepare your mind, body, and game for what can be a VERY long week full of awesome opportunities.
#SteamNextFest
#GamePromotion
#GameMarketing
#GameExposure
#IndieGameDevelopment
#GamingEvents
#GameLaunch
#GameSuccess
#GameDemo
#GameInsights
You’ve heard a lot about the value of community. What you haven’t heard is how your collaboration as a developer can either facilitate a thriving community or ruin your chances for successful marketing.
Jenesee walks you through the ideal relationship between communications, production, marketing and QA. Whether you’re running a self-funded project or working with a publisher, this session will help improve your community engagement, show you how to contribute to your success, and most importantly, what NOT to do.
#DeveloperCollaboration
#CommunityValue
#GamingCommunity
#CommunityCollaboration
#CommunityEngagement
#SuccessfulMarketing
#CommunityBuilding
#GamingSuccess
#CommunityInsights
#GamingTips
The first few weeks of every indie game's development are critical. That's when the key questions of Who's on the team, What are we building, What do we build first, When do we have to ship, How do we build the game (and even Why we're committed to doing so) get answered.
This session will cover a list of key best practices that veteran teams use to set themselves up for success, as seen by a veteran game dev with over 100 games of experience.
#GamingBestPractices
#GamingSuccess
#GamingTips
#GamingInsights
#GameDevelopment
#GameDesign
#VeteranTeams
#GameDevelopmentInsights
#GamingLessons
#GameDevelopmentTips
Felix will walkthrough 10 common pitfalls in publishing agreements that developers fall into, how to watch out for them and how to avoid. This will be a practical session focussing on key commercial issues that draws on Felix's rich experience working in-house as a senior lawyer for publishers and developers on both sides of the table.
#GamePublishing
#GameDevelopment
#PublishingAgreements
#ContractNegotiation
#GameDevelopmentInsights
#GameDevelopmentTips
#GamingContracts
#PublishingPitfalls
#DeveloperAdvice
#GameLaw
Companies don’t think their current recruiting process is a problem as there seems to be an endless lineup of talent. But employee turnover costs are a real and an expensive problem. Replacement costs are 1.5 – 2 x an annual salary and these costs come off your bottom line. And times have changed; people are demanding more from their employers. Kaaren, founder of happy hive, will share a new way to fast track your hiring process, create happier employees, decrease turnover, increase diversity and create a healthier and more inclusive company.
#BetterHiring
#OneWordHiring
#HiringProcessImprovement
#EmployeeRetention
#HappyEmployees
#HiringForSuccess
#TurnoverReduction
#RecruitmentStrategies
#StreamlinedHiring
#HumanResources
#LayoffNavigations
#NavigatingLayoffs
#EmployeeTermination
#LayoffBestPractices
#TerminationStrategies
#EmployeeRelations
#WorkforceManagement
#CareerTransition
#Downsizing
#HumanResources
By leveraging the power of gaming and emerging technologies, we can unlock new opportunities for growth and innovation in the Global South. We will discuss how gaming can create jobs, promote entrepreneurship, and drive investment in infrastructure and education. We will also examine case studies from the region that highlight successful gaming-based economic development initiatives. Join us for an engaging conversation on how gaming can be a powerful tool for economic progress in the Global South.
#GamingForEconomicProgress
#GlobalSouthGaming
#EconomicEmpowermentThroughGaming
#GamingInnovation
#GameChanger
#GamingForDevelopment
#EconomicGaming
#GamingTheFuture
#GamingIndustry
#GamingInsights
This talk is for the indies! Hello you wonderful tiny teams! You've found yourself with an audience, but now what? How can you keep them happy? This is how to cut down on customer response so you can get back to development. This talk should leave self-publishing devs with the knowledge of how to maintain and grow a player base throughout development (and not end up hating your fans).
#IndieGameDevelopment
#SelfPublishing
#GameCommunity
#GameMarketing
#GamingInsights
#GamingTips
#CustomerResponse
#PlayerBase
#GameDevelopment
#GameAudience
Welcome to IndieGameBusiness, where we help indie game developers
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