Innova.buzz

In this episode, I’m really excited to have as my guest, Garreth Chandler, the Founder and CEO of The Evolved Group, a human insights company that helps enterprises identify opportunities and optimises experiences. In a career spanning 25 years, Garreth has led major innovation projects including developing the Evolved Human Listening platform, which uses AI to engage meaningfully with humans.

His successful career in market research has equipped him with a deep appreciation of human behaviour and he is passionate about using technology to enhance human experiences.

In our discussion, Garreth talked to me about:

• The limitations of traditional surveys
• Asking better and deeper, more insightful questions via Ai powered conversations
• Their transition from a research company to a software company

Listen to the podcast to learn more.

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In this episode, I’m really excited to have as my guest, Patrick Lavergne from SalesChamp Academy. Pat has 20 years of experience in sales, with over 10,000 sales calls done (and counting). He began as a door-to-door salesperson and progressed to Head of Sales for a successful tech scale-up. He has been helping entrepreneurs master their sales calls since 2018.

In our discussion, Pat talked to me about:

• Reframing our view of the "sales call" to a conversation that provides service and facilitates a purchase decision
• Having the courage to give difficult messages to self first, and others
• A fresh approach to sales that feels aligned, genuine and enjoyable

Listen to the podcast to learn more.

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In this episode, I’m really excited to have as my guest, Scofray Nana Yaw Yeboah, Transformational Coach, Professional Corporate Trainer, Editor of Golden City Business Magazine, Media Analyst & Author, and Lead Consultant & Facilitator for Zoweh Global Consult.

Scofray is listed in Most Influential Young Ghanaian in 2015 & 2016, and in the Top 100 speakers in Ghana 2019. He has published over 70 articles in print and online media such as Leadership Magazine (South Africa) and The Huffington Post and is a regular face and voice in the Ghanaian and South African media space.

In our discussion, Scofray talked to me about:

• Why a focus on BEING is more important than a focus on doing
• Reframing a sale as a value exchange
• Self-acceptance and going beyond what history might define where you can go

Listen to the podcast to learn more.

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In this episode, I’m really excited to have as my guest, Kelly Rattanee, founder of The Power of a Woman's Pleasure, with a purpose of guiding women into healing and empowering their feminine energy to live with more pleasure, passion, and prosperity. A world-renowned executive coach, Reiki Master and Shamanic Healer, she is a fierce advocate of women empowerment worldwide.

In our discussion, Kelly talked to me about:

• Embracing ourselves for who we are, regardless of external expectations
• Changing the patriarchal attitudes in business and marketing
• Building a culture that allows everyone to bring their best

Listen to the podcast to learn more.

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In this episode, I’m really excited to have as my guest, Frank Rose, the author of The Sea We Swim In and The Art of Immersion, a landmark book on tech and narrative. A former contributing editor at Wired and contributing writer at Fortune, he now teaches global business executives as faculty director of Columbia University’s Strategic Storytelling seminar and heads the Digital Dozen awards program at Columbia’s pioneering Digital Storytelling Lab.

In our discussion, Frank talked to me about:

• Why we are turning away from advertising and seeking more immersive entertainment experiences
• How to be strategic with storytelling in a way that engages and serves our audience
• What he means by Narrative Thinking

Listen to the podcast to learn more.

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In this episode, I’m really excited to have as my guest, Mel Blackmore of Blackmore's ISO Consultancy. Mel has been involved with the creation, development and implementation of British and International standards for over 17 years. With her passion for improving business performance through the implementation of Management Systems, Mel founded her first business in 2006, Blackmores, a consultancy firm that implements and maintains management systems for clients ranging from SME’s to blue-chip organisations.

Blackmores rapidly grew to be an award-winning, leading provider of consultancy services, specialising in environmental, quality, and risk standards. Blackmores work in over 27 countries globally and has had a 100% success rate in helping clients achieve certification.

In our discussion, Mel talked to me about:

• Running, systemising, and growing your business with ISO standards
• Enabling businesses to be more sustainable long term with ISO standards
• A membership platform to learn about systems and processes and ISO accreditation

Listen to the podcast to learn more.

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In this episode, I’m really excited to have as my guest, John Horn, who is the CEO of StubGroup. John has been working in marketing for over a decade. He was the first employee at StubGroup, which was started back in 2012, and has helped grow the business to become a Premier Google Partner ranked in the top 1% of all Google Partners worldwide and trusted partner used by companies around the globe to manage their advertising across Google, Facebook, Amazon, and more.

In our discussion, John talked to me about:

• Why it's important to start by deeply understanding your target audience
• Ways to customise adverts to different audiences
• Using analytics and tracking to refine and inform your advertising strategy

Listen to the podcast to find out more.

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In this episode, I’m really excited to have as my guest, Ellen Melko Moore of SuperTight Social Selling. Ellen has done brand consulting work for Oprah Winfrey, The American Marketing Association, and the Zappos guys, and now creates and teaches LinkedIn social selling strategies for some of the top thought leaders in the digital marketing space.

In our discussion, Ellen talked to me about:

• Using LinkedIn to test your target audience and message
• Instead of telling people what you can do for them, start to teach it
• The doorknob you put in people's hand…(story)

Listen to the podcast to learn more.

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In this episode, I’m really excited to have as my guest, Dr Cathryn Lloyd, Founder and Director of Maverick Minds. Cathryn is a facilitator, educator, researcher, arts practitioner, and creative development coach. She’s Australia’s first certified creativity coach with the Creativity Coaching Association and she provides effective learning experiences for a wide variety of clients.

Cathryn previously appeared on InnovaBuzz Ep 259, where we talked about The intersection between the Arts and Business, harnessing creativity, and Building creative leadership in organisations and in communities.

Cathryn's new book "Seriously Playful Creativity" is an A to Z of ideas to help lighten and expand your view of creativity and leading a creative life.

In our discussion, Cathryn talked to me about:

• Creativity as an attitude or mindset
• Putting value on our creativity
• Power of nature, quiet, and reflection for creativity

Listen to the podcast to learn more.

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In this episode, I’m really excited to have as my guest, Karan Nijhawan, who helps Coaches generate $15K-$55K/mo with their high-ticket offer, without running paid ads, through Organic Marketing and Elevated Events.

He is the Founder of Close Dream Clients and has hosted over 190+ Human Connection Dinners, Events, Retreats, and Experiences.

Karan was my guest on the InnovaBuzz podcast on Ep 333, where he shared why traditional networking events are “broken” because they focus so much on transactions, and how we can create events that focus on meaningful conversations and deep connection.

In our discussion, Karan talked to me about:

• Why value ladders and freebies keep people stuck below $10k/mo
• How consistent organic marketing alone can get you to $50K/mo revenue
• The importance of a sales framework for a sales call

Listen to the podcast to learn more.

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The Podcasts