Innova.buzz

In this episode, I’m really excited to have as my guest, Kedma Ough, who is a nationally recognized business development and business funding expert, innovation and entrepreneurship thought leader, award-winning champion of small business, and business advisor for independent inventors. She is also a proud fifth-generation entrepreneur, whose great-great-grandfather peddled various products across Ireland.

She is also the author of Target Funding - a proven system to get the money and resources you need to start or grow your business.

In our discussion, Kedma talked to me about:

• Unpacked my DISC profile and what that means in dealing with me
• Shared her DISC profile and what that means in dealing with her
• We talked about sales versus business development

Listen to the podcast to learn more.

Show Notes and Blog

The Podcasts

In this episode, I’m really excited to have as my guest, Tom Ruwitch, an experienced direct response marketer, communications strategist, copywriter and web developer. He is especially adept at helping businesses discover their core stories and coordinate their online and offline marketing efforts. He has experience designing and executing marketing campaigns for small business startups and publicly traded companies.

Tom helps coaches, consultants, and other business leaders harness the power of storytelling to captivate prospects and inspire them to buy. He is the CEO of Story Power Marketing, the agency he founded in January 2020 and is the founder and former CEO of MarketVolt, the email marketing software and services firm.

In January 2020, MarketVolt sold its software business to Benchmark Email, and Tom spun out the strategic consulting and services business to form Story Power.

In our discussion, Tom talked to me about:

• The importance of knowing your customers and prospects and the journey they are on
• Practicing curiosity and developing the habit
• Systemising the gathering of ideas and story building blocks

In this episode, I’m really excited to have as my guest, Josh Greene, the CEO of The Mather Group, a digital agency that solves marketing challenges for companies of all sizes. With over twenty years of experience creating and implementing digital strategies, Josh empowers top brands and individuals to shape their online presence to support their bottom line. He is a frequent speaker at conferences and industry events, including the Public Relations Society of America, PR Summit, and Channel Advisor’s Catalyst conference.

Before The Mather Group, Josh managed online and digital TV programs for industry leaders such as Discovery Channel and Time Warner Cable.

In our discussion, Josh talked to me about:

• Why a Wikipedia page can be an important element in your online presence
• How you can contribute to topics in your field to build a Wikipedia presence
• Keeping your Google My Business page up to date

Listen to the podcast to learn more.

Show Notes and Blog

The Podcasts

In this episode, I’m really excited to have as my guest, Wendy Manganaro, the Founder and Owner of Wendy Manganaro Consulting, who works with frustrated small businesses to attract, resonate and engage their target market so that they can increase their bottom line through building relationships on and offline.

She believes that all businesses can increase their digital success with the marketing mindset and strategic plan.

In our discussion, Wendy talked to me about:

• Staying involved in your own marketing - the human connection part
• Building relationships through social media
• The smart way to use Google Reviews in your marketing

Listen to the podcast to learn more.

Show Notes and Blog

The Podcasts

In this episode, I’m really excited to have as my guest, Richard Medcalf who describes himself as "what you get if you were to put a McKinsey consultant, a slightly unorthodox pastor and an entrepreneur into a blender".

Richard is an executive coach & leadership consultant to exceptional founders & CEOs and their leadership teams. He's the founder of XQuadrant and host of the Impact Multiplier CEO Podcast.

His clients are elite performers who've already achieved incredible things, and still have the ambition to 10x their impact and influence and achieve something that seems impossible right now. That can involve 1:1 coaching, taking the leadership team to its next level, or scaling high-performance culture throughout the business.

In our discussion, Richard talked to me about:

• Why focusing on Impact rather than productivity is important
• Building agreements with stakeholders to help you achieve your goals
• Starting with a mission so amazing that it lights you up

Listen to the podcast to learn more.

Show Notes and Blog

The Podcasts

In this episode, I’m really excited to have as my guest, Ruben Kanya, director of Invested Talent and Founder of The Real Estate Experiment Network. Ruben is focused on building real relationships as the founder of The Real Estate Experiment Network & Podcast where he's featured notable thought leaders in the real estate industry who have amassed over a billion dollars worth of real estate assets in ownership & management collectively. He's used this platform to make key introductions to help individuals within his network get the help they need and/or help them form key partnerships.

In our discussion, Ruben talked to me about:

• Our duty to share if we have something of value
• Being clear about who we serve and the problem we solve
• Connecting with the right people and asking good questions

Listen to the podcast to learn more.

Show Notes and Blog

The Podcasts

In this episode, I’m really excited to have as my guest, Peter Margaritis, Author of Taking the Numb Out of Numbers, Improv Is No Joke, and his new book, "Off Script: Mastering the Art of Business Improv".

Peter previously appeared on Ep 309 of the podcast, and it's great to welcome him back.

In our discussion, Peter talked to me about:

• The common myth about improvisation (practice matters!)
• Authentic Leadership - the art of Monotasking and being fully present
• Engaging presentations, both in-person and virtually

Listen to the podcast to learn more.

Show Notes and Blog

The Podcasts

In this episode, I’m really excited to have as my guest, Amy Malin, co-founder of TrueHeart cause agency and the Trueheart Social Impact Search Engine. For the last two decades, Amy has worked at the intersection of Hollywood and philanthropy. Amy’s expertise is connecting celebrities and purpose-driven brands with deserving non-profits to raise millions of dollars for their noble causes while creating global media campaigns that shine a spotlight on their wonderful work.

Amy and her husband Scott are the Co-Founders of the Trueheart Social Impact Search Engine, where you can change the world with every search. Amy’s experience as a survivor of domestic violence, sexual assault, and human trafficking led her to lead a purpose-driven life.

In our discussion, Amy talked to me about:

• How she leverages the power and influence of celebrities to fundraising for charities
• Little things everyone can do to make a big impact in the world
• Democratizing philanthropy through the Trueheart.com social search engine

Listen to the podcast to learn more.

Show Notes and Blog

The Podcasts

In this episode, I’m really excited to have as my guest, Bob Woods, who was one of the first people on LinkedIn... literally. He joined in December 2002 when LinkedIn was just a few months old, and he’s never looked back. An award-winning salesperson, Bob has utilized LinkedIn and social selling even before social selling was a “thing.”

Bob has trained and coached sales professionals around the world at companies big and small to effectively use LinkedIn and other tools to start sales conversations with qualified buyers. Specific companies where he has trained salespeople and teams include Experian, Penn Mutual, State Street, Fiserv, Triose, and UPS.

In our discussion, Bob talked to me about:

• Converting LinkedIn connections to conversations and building relationships
• How to authentically make an offer on LinkedIn
• Instead of talking about helping, just help

Listen to the podcast to learn more.

Show Notes and Blog

The Podcasts

In this episode, I’m really excited to have as my guest, Amanda Furgiuele, a sole parent, multi-preneur, international performer, elite athlete, and an expert in creative problem solving and time management. She challenges her clients to stop making excuses and start making progress through innovative solutions to even the most mundane problems.

A lifetime learner, Amanda has worked in and owned multiple business ventures including television production, marketing, and social media consultation, health and wellness, retail, education, and more.

In our discussion, Amanda talked to me about:

• Her tips for productivity and focus
• Dealing with businesses across different locations and timezones
• Hiring the right team - culture and values fit and also service providers

Listen to the podcast to learn more.

Show Notes and Blog

The Podcasts