An ecommerce podcast explaining what browse and basket abandonment are and why they’re important for ecommerce. We cover common mistakes and how to avoid them, tools ecommerce teams can use and implementation challenges to watch out for. Our advice is based on experience implementing campaigns and working with other ecommerce teams who run this type of marketing automation.

Expert insights on where ecommerce analytics is heading with all the changes to privacy and cookie-based tracking. Hear from Elevar's owner Brad Redding on the demise of cookie-based tracking, what all the changes have meant for advertisers and ultimately merchants and what other solutions are out there to replace cookies.

In our 121st episode, James is joined by analytics experts Anna Lewis and Jill Quick, who discuss all things GA4. Key topics include when users should be migrating to GA4, the current state vs UA, the likely roadmap for GA4 pre the migration deadline and much more.

Composable commerce is a popular industry term but isn't well understood by many ecommerce businesses. In this episode we're jargon busting with Elastic Path, Amplience and Algolia. We explore what composable commerce means for ecommerce businesses, the challenges & business benefits of composable architecture and how Elastic Path's accelerator solutions for composable are designed to benefit SMEs and speed up time to market. Join us + Rory Dennis, Co-Founder and GM North America, Amplience + Bernadette Nixon, CEO, Global ISV Partnerships, Algolia + Jamus Driscoll, CEO at Elastic Path.

In this ecommerce podcast, James Gurd and Paul Rogers explain why businesses need to accept that risk is inevitable when embarking on ecommerce technology projects and give advice on how to implement a sensible approach to risk mitigation, based on experience working on a wide range of projects.

In this episode, Paul talks with ecommerce veteran Kate Walmsley, who is the Co-Founder of sustainability / re-sale startup, Tern. Key topics include the role of re-sale in today's ecommerce world, the benefits to brands (beyond just revenue), example programs from big brands and much more. 

In this episode, we explore the key trends in ecommerce shipping with Matt Barrie, founder at fast delivery platform Quiver, and Ollie Marshall, MD at Maplin. We discuss Quiver's focus on customer centricity, what this means for retailers and shoppers, the impact of fast delivery on customer retention and so much more. Tune in for advice, insights and all round good conversation!

In this episode we focus on fragrance ecommerce, interviewing Julian Holt, COO at The Fragrance Shop. Julian talks us through the tech stack for the UK's leading independent fragrance brand, running live shopping events, delivery subscription, offering BNPL in the checkout and much much more.

We welcome back the wonderful Luke Carthy, founder of Afrodrops and respected ecommerce consultant. Luke talks about the importance of black-owned ecommerce businesses, what diversity means for brands and how to launch lean and grow a new ecommerce business from the ground-up.

Disruptive technology provider Fast provides a one-click checkout that enables shoppers to use a central wallet across any retailer that supports the Fast payment method. Tune in to learn for an interview with CEO and Co-founder Domm Holland on what Fast is, how it works and what benefits it offers customers and ecommerce businesses.