Inside Commerce: Ecommerce Strategy, CX and Technology Podcast

In our 111th episode, Paul and James discuss the importance of building a solid statement of work when going into a replatforming project. They cover key things such as scope definition, roles and responsibilities, supporting documentation and various other aspects. 

In this episode we interview Sean McGinnis, President & Integrator at KURU Footwear, about the lessons learned managing a fast growth consumer brand and the technology helping to drive that grow. Sean talks about the use of Magento as their ecommerce platform, the challenges of fast growth including building a team, key marketing decisions and much more.

For most ecommerce businesses, email marketing has a higher ROI than you can expect from any other form of marketing. However, it's not easy maintaining a good quality email list and finding smart ways to use marketing automation to drive £££. In this episode we speak to two highly experienced digital marketers, Maret and Sarah, who give advice based on their experience working for a wide range of ecommerce companies.

Join Paul and James, two experienced ecommerce professionals, as they explain valid reasons to replatform, how to build the business case for investment and scenarios when a business might need to pivot and throw away an existing migration.

In our 107th episode, we talk to Ashley Hubbard, Ecommerce Manager at Grenson, about his experience with migrating to BigCommerce Enterprise. We discuss their approach to design, why they decided not to go headless, key pros and cons of the platform, data migration and lots more.

There are so many ecommerce platforms on the market, and lots of different models. It's impossible to cover each platform and every change in 2021, so for this episode Paul & James, two experienced ecommerce consultants, discuss the major technology trends from 2021 and assess some of the big market announcements, from BigCommerce launching multi-storefront to Episerver's acquisition of Optimizely and subsequent rebrand.

Wordpress has an extensive community and massive install base. Over 409 million people view more than 20 billion pages each month! It’s used on content sites like TechCrunch and commerce sites like the Bjork Official Store (for 90s indie lovers!).

Being Open Source presents challenges to ensure your implementation delivers a high performance site & poor governance can ruin your CWV scores. For this episode we talk with Jono Alderson, a leading voice in the Wordpress community and a marketing technologist whose favourite things are web development, futurology, WordPress, science-fiction, and gin!

How much more would you sell if you could onboard existing and new suppliers in minutes, not months? We sit down with Roger & Chris from Convictional to understand how their supplier enablement platform and expertise is improving business efficiency for ecommerce teams selling through dropship and marketplace models.

In our 103rd episode, we're joined by ecommerce veteran and Innovation Director at Space48, Tom Robertshaw. Tom talks to us about all things BigCommerce and how Space48 have found it in comparison to other platforms, as well as how he's personally found transitioning into a product role and the new apps Space48 is building for BigCommerce merchants. 

Monwell recently replatformed to BigCommerce and implemented Comestri as a PIM to provide advanced product catalogue management. In this podcast we spoke to Co-founder and Director Nick Sidwell, to understand why BigCommerce has been chosen to power such a large product catalogue business.