Join me as I chat with Zach Yadegari, Co-Founder of Cal AI, as we discuss his frameworks and strategies for building and scaling viral AI Apps. Learn his step-by-step formula creating viral apps. 

00:00 - Intro
01:40 - Concept Behind Dr. AI and App Feature Overview
05:37 - Designing the User Experience
08:42 - Inspiration and Primitives in App Design
11:10 - User Experience and Simplicity
16:05 - Gamification and User Engagement
17:26 - Shareability and Marketing Potential
20:07 - History Feature and User Retention
21:14 - Symptoms Quiz Design
23:58 - Incorporating Sources and References
24:39 - Chatbot Functionality
25:33 - Marketing Strategy and Influencer Outreach
28:34 - Prompting for AI Responses
33:15 - Go-to-Market Strategy Discussion
37:14 - Identifying Target Influencers
41:04 - Pricing Structure and Revenue Models

1) The Core App Features:

• Skin scan for diagnosis
• Symptoms quiz
• Medical chatbot
• History tracking

Key insight: Keep it SIMPLE. Basic features done well better than complex features done poorly.

2) UX Design Strategy:

- Start with basic wireframes
• Copy "primitives" from successful apps
• Design for influencer marketing
• Put app name on key screens
• Make results instantly digestible

Pro tip: Design screens thinking about how influencers will showcase them in content.

3) Growth Strategy:

Target audience = concerned parents
Best channels:
• Mom influencers
• Family content creators
• Parenting communities

Look for creators with 250k+ views/video
Budget: $4-5k per 1M views

4)Monetization Structure:

Weekly pricing model works best:
• $4-7/week
• No free trial initially
• A/B test different prices
• Optimize for repeat users

Strategy: People will delete/resubscribe when needed

5) Technical Implementation:

- Use ChatGPT API with custom prompts
• Bypass medical disclaimers creatively
• Build clear diagnosis displays
• Include danger levels (1-5)
• Add sources for credibility

6) Marketing Angles:

- Target anxious parents
• Focus on peace of mind
• Show quick diagnosis stories
• Emphasize "should I see a doctor?" use case
• Leverage influencer storytelling

7) Key Success Factors:

• Heavy disclaimers
• Accurate diagnostics
• Simple UX
• Clear value prop
• Strong retention hooks

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