INspired INsider Podcast

Investing in employees is one of the things Omar Sayyed has made his specialty. Omar is the co-founder and CEO of Ties.com, Scarves.com, and Alynn.com. The company started off fulfilling orders out of a co-founder's living room. They have managed to grow into the world's largest online men's and women's accessories retailer.

• [0:10] Jeremy's introduction of this episode of the podcast.
• [6:48] The process the company follows in developing new product ideas.
• [13:39] Things that have changed in the company's processes over the years.
• [19:10] The challenges of cultural intelligence working with suppliers.
• [21:05] Examples of products they expected to do well but flopped.
• [26:26] The launch process, testing product popularity, etc.
• [31:45] Top selling products on Ties.com.
• [38:03] The beginnings of the company story.
• [44:15] What Omar focused on when he came on board with the company: the team.
• [49:12] Tips for building a team and talent acquisition.
• [58:55] How Omar met his co-founders.
• [1:09:00] When and why companies should have employee meetings.
• [1:18:48] The way Omar's company gets buzz around its products.
• [1:24:14] What is worth measuring?
• [1:29:50] How can ecommerce companies drive more sales?
• [1:39:50] Mistakes learned in the process of growth.
• [1:41:39] Omar's lowest professional moment.
• [1:49:40] One of Omar's proudest moments in business.
• [1:58:43] Knowing how to structure an acquisition.
• [2:05:08] Why is sock genius such a prevalent brand?
• [2:07:50] A business idea Omar is giving away (please, steal it).

When it comes to experiencing the benefits that flow from investing in employees, Omar Sayyed is one of the guys who can speak to the issue with authority. He's got accolades all over his LinkedIn profile that show how much he pours into the people who work for him.

When I asked Omar about the skill of investing in employees he said that it's one of the areas he identified as a place he could add the most value to the company (www.Ties.com) when he first became part of the team. In his mind, treating your employees like gold enables and equips them to pay the company back in gold.

On this episode of Inspired Insider, you're going to hear the remarkable story of one of the premier online retailers in the e-commerce space. And Omar Sayyed and company haven't stopped with just one site. They also own a handful of other 4-letter domains that bring in significant revenue every month.

Whether you're interested in finding out how to invest in employees, acquire other companies, evaluate potential products, or refine your systems, this interview with Omar Sayyed will prove to be a valuable resource to you. The experience this guy has is incredible and he shares very generously on this episode.

Don't miss the end of this conversation with Omar Sayyed when he shares a business idea that he says he'll never have time for - and encourages you to steal it from him. What is it? Well, you'll have to listen to hear the whole story but for now, we can say that it has to do with messaging and memes. Interested? Be sure to listen.

• www.Ties.com
• www.Scarves.com
• www.Alynn.com
• www.iawareables.com/
• Casper Mattress
• www.Asana.com
• www.Slack.com
• Previous episode with founder of Tech Armor
• TED talk about Grit
• BOOK: Grit
• Shopify
• Volusion
• BigCommerce
• Magento
• WhatsApp

Jay Papasan co-authored --The ONE Thing:The Surprisingly Simple Truth Behind Extraordinary Results, with Gary Keller. It has been translated into 24 languages and has more than 275 national bestseller list appearances, including #1 on the Wall Street Journal. The book has sold millions of copies. When I ask many top entrepreneurs one of the most impactful books they read, "The One Thing" comes up over and over.

• [0:23] Jeremy's introduction to Jay Papasan, The One Thing, and this episode.
• [1:17] Jay's lowest point and how he pushed through the tough time.
• [2;57] What Jay recommends to keep going when hard times hit.
• [4:21] Jay's proudest moments.
• [5:53] Where you can connect with Jay.
• [6:49] The company's involvement with Heroes For Children.
• [8:07] The role Jay's wife has played in his success and her own successes.
• [11:00] Lessons Jay is watching his children learn.

Jay's book, "The One Thing" is all about the increased success and forward motion that can be attained by keeping a strict focus on one particular area of focus. It's a concept and discipline all of us need to adopt to one degree or another. On this episode of Inspired Insider I ask Jay about how he keeps his focus on his one thing during his lowest moments.

Jay says that his toughest times have to do with personal things and as we talked on this episode he referenced a time when his father experienced a serious stroke. He said that during those times he has to remind himself that his true "one thing" is his family and allow himself the time to focus on it. His business endeavors during those times have to be accomplished in light of the family's priority in his life.

It's during the hard times that Jay Papasan wants to be best role model for his kids. He wants them to see in him the integrity and consistency that focusing on one thing provides. On this episode he shares how he aims at that goal and the ways he sees it impacting his children.

One of the final stories Jay Papasan, co-author of "The One Thing," shares on this episode is how he's seeing his children learn as they grow. Some of the things they are noticing at a young age are both interesting and inspiring. Their lives are more fruit of the "one thing" philosophy that Jay advocates - and you can learn more about it on this episode.

• BOOK & WEBSITE: The 1 Thing
• www.TimeBlockingMastery.com
• BOOK: The Millionaire Real Estate Investor
• Heroes For Children
• Acton Academy, Austin, TX

Metabolic disease is the target in the crosshairs of today's guest Tom Bilyeu. Tom is Co-Founder of Quest Nutrition which was named the 2nd fastest growing private company in America with over 1400 employees and 57,000% growth. Tom's mission is to end metabolic disease. He also hosts a thought leadership show called Inside Quest where he features people like Tim Ferris, Russell Simmons, and many more. If you want to get out of the matrix then listen to Tom and his Youtube channel.

• [0:30] Jeremy's introduction to Tom Bilyeu and his company.
• [2:45] How the movie, "The Matrix" has influenced Tom.
• [8:55] The dark places Tom comes from.
• [13:46] The things that snapped Tom out of his dark place.
• [15:13] Mindset issues and their relationship to the body.
• [21:51] What Tom has learned from his co-founders.
• [23:09] The day Tom quit and how it led to selling the company and building another..
• [30:45] The first branch office of Quest and how the product has changed over time.
• [34:51] What worked well to grow the company as authenticity.
• [37:26] The Quest philosophy of hiring and how it works for employees.
• [41:13] The most challenging parts of transitioning from entrepreneur to CEO.
• [47:24] The lowest point in Tom's career journey.
• [50:22] Tom's proudest moments in life.
• [57:11] How to connect with Tom.

Metabolic disease is one of the curses of the human race and today's guest, Tom Bilyeu is committed to eliminating it through the work of his company, Quest Nutrition. The Quest team is not only doing so through amazing nutritional products but also through human level research trials on animals with cancer to discover how dietary means can be used to starve cancer cells without invasive treatment.

On this episode of Inspired Insider Tom Bilyeu shares how he came from a very low, dark place and moved from fixed mindset to growth mindset for the purpose of having meaning and purpose in his life. That journey has taken him from the depths of despair to co-founder of one of the fastest growing companies in the world. You can hear his story on this episode.

The path that Tom Bilyeu walked in order to become the man who is convinced he will destroy metabolic disease was not an easy one. Tom had many personal demons to face and much in the way of his own limited perspective to overcome. In this conversation, you'll hear Tom tell his own story about how he changed his thinking to change his life - and the incredible results that have come from it.

The possibilities Tom Bilyeu believes in for himself and his company extend to those he hires to work for him. When he's interviewing people he's looking for people who are willing to express their own selfish desires, the passions, and drivers behind their eyes that cause them to press forward. On this episode, you'll hear one of the many stories of an employee who rose from a production line worker to starting his own company - much because of the "can do" culture of Quest.

If you're looking for a way to improve your overall health based on metabolic science the products created by Quest Nutrition may be what you're looking for. You can hear the Quest journey with one of its co-founders, Tom Bilyeu, on this episode of Inspired Insider.

• www.InsideQuest.com
• http://www.questnutrition.com/questlabs
• Jim Quick
• The Matrix movie

Being stressed out over cookbooks is a big part of what Laura Fuentes has experienced in her business journey. She is the founder of Momables.com and food and lifestyle brand LauraFuentes.com where big brands like Sabra Hummus, Nestle, Bobs Red Mill and many more hire her to reach over 700,000 unique visitors per month. Momables helps parents feed their children great tasting healthy foods without spending an eternity in the kitchen or breaking the bank. They provide weekly recipe plans, cookbooks like The Best Homemade Kid's Snacks on the Planet, and even partnered with a done for you meal delivery service. Laura runs all of this while raising 3 kids.

• [0:23] Jeremy's introduction to Laura Fuentes and this episode.
• [1:26] Laura's lowest point and how she pushed through.
• [5:30] The techniques Laura uses to cope with the stress.
• [7:15] The proudest moments Laura has experienced.
• [8:13] Mentors and colleagues Laura gets help from.

Being stressed out is never fun, no matter the reason. The stress is one of the things Laura Fuentes hates most about publishing cookbooks and recipe ideas. It's not that she dislikes the resources she provides or the way it helps families. She really loves what she's able to do to help busy families. What she hates is the pressure and detail that goes into each product and that it keeps her from doing the things she feels she's really good at.

Laura Fuentes loves to do video editing and production and is very eager to establish herself and her brand by creating the systems and hiring the people that will enable her to quit being stressed over the business and do the things she loves to do.

On this episode Laura shares her journey and the lowest and highest points she's experienced in building a company that is trusted by major brands and moms alike. You're going to enjoy hearing Laura tell about what it's taken to build a successful business while still being mom to 3 kids at home.

• www.Momables.com
• www.LauraFuentes.com
• www.SocialTriggers.com

Cameron Herold is the former COO of 1-800-Got-Junk. He helped grow the company from $2 million to $106 million in only six years without any debt or outside funding. He has helped build three $100 million dollar companies.

Today he is a top rated international speaker and he coaches CEOs on steps to multiply their revenue and profit.

He is best selling author of the book-- Double Double: How to Double your Revenue and Profit in 3 Years or Less --which is on its 7th printing.

• [0:37] Jeremy's introduction of Cameron Herold, author of Double Double and founder of BackPocket COO.
• [1:35] Some fun facts about Cameron.
• [3:23] What did you want to be when you grew up?
• [5:00] Coming from a long line of entrepreneurs.
• [5:17] Lessons learned from his entrepreneurial family.
• [6:24] The value of taking care of your employees.
• [7:00] Working with entrepreneurs that truly care.
• [8:17] Motivating your employees.
• [10:16] The role of R&D.
• [11:18] Hiring systems you found to be really powerful.
• [13:15] The methodology behind finding top talent.
• [14:19] Getting the best employees from other companies.
• [17:24] The connection between College Pro Painter, Cameron, Elon Musk, and Kimbal Musk.
• [18:37] Some innovations that have come across his desk over the years.
• [20:28] Cameron's connection to Burning Man.
• [22:39] Cameron discusses You Barter.
• [25:32] How Cameron got started in 1-800-Got-Junk.
• [26:32] The vivid vision at 1-800-Got-Junk.
• [29:42] How you can start now to create a vivid vision.
• [30:30] The biggest mistakes people make in creating their vivid vision.
• [31:17] Cameron explains the COO Alliance.
• [32:53] Your vivid vision will attract people and will repel people.
• [34:01] Some cool "war stories" from 1-800-Got-Junk.
• [35:20] Coming up with what your unique ability is.
• [39:00] Cameron discusses his book, Double Double.
• [40:48] Some other books Cameron is working on.
• [41:22] Raising entrepreneurs.
• [42:35] The lowest point for Cameron.
• [44:17] Learning to recognize the symptoms of stress.
• [45:55] One of the proudest moments for Cameron.
• [47:22] Some of the daily rituals that are important to Cameron's success.

When it comes to building success as an entrepreneur, Cameron is a pro. From a very young age, Cameron had an entrepreneurial mindset. He came from a long line of entrepreneurs, including his father and both grandfathers. From the beginning, Cameron knew this was the life for him. He wanted to create a life of freedom and make a real impact on the people around him. Throughout this chat with Jeremy, Cameron discusses his path to entrepreneurship, including his time at 1-800-Got-Junk, coaching other entrepreneurs, and his best-selling book.

For Cameron, it wasn't a matter of if he would be an entrepreneur, but when his dreams would come to fruition. He learned valuable lessons from his entrepreneurial family, including how to spot opportunity, taking control of your destiny, and the value of "wowing" your employees. Cameron discusses why it's so important to take care of your employees and why this is a core value for him today. He also talks about the types of entrepreneurs he coaches and why he's selective about who he'll work with.

Cameron goes on to discuss his hiring system and why he focuses on hiring the best people. He shares insight into why he doesn't believe in motivating employees, but hiring motivated employees instead. Cameron talks about some of his hiring techniques, the interview process, and why he truly focuses on getting beyond the what's shared in a resume.

Cameron discusses the "Vivid Vision" and offers some tips to help you get started on your own vision. He shares insight into some of the biggest mistakes people make in creating their vivid vision and how to find out more about creating your own. Cameron offers insight into his daily rituals and why it's been essential to find ways of de-stressing in order to stay focused and enjoy the life he's created. In closing, Cameron discusses his low point and proudest moments, as well as what it's like to be able to live the life he's always dreamed of.

• www.CameronHerold.com
• Cameron's books:
• • Double Double: How to Double your Revenue and Profit in 3 Years or Less
  • Meetings Suck

• The COO Alliance
• College Pro Painters
• 1-800-Got-Junk

Knowing how to fire someone is never a formulaic thing. That's what Richard Baccus has learned over the year of running his business. Richard runs ABC Vacuum Warehouse and Gruene Steam with his dad Ralph. ABC Vacuum started in 1977 as a mail order vacuum business. They operate a brick-and-mortar store as well as 20,000 sq. ft. warehouse and employ 28 staff. Since 2008 Gruene Steam provides alternatives to harsh chemical cleaning products because after decades in the retail floor business they knew there was a better way. They used German innovations to come up with steam products to clean floors.

• [0:11] Jeremy's introduction to this week's guest: Richard Baccus
• [1:19] Richard's lowest moment in business: having to let employees go.
• [2:18] The high point in business: moving into a new facility.
• [4:25] 30 years before the new facility was possible.
• [4:41] The hardest part of Richard's job as a CEO.
• [5:51] The best and worst parts of working with his father.
• [6:30] Richard's advice about running effective e commerce business.
• [7:45] One of the things Richard kept trying that finally worked.

On these "One Question" episodes of Inspired Insider Jeremy tries to dig deeply into the real life struggles of the entrepreneurial life. Richard Baccus tells why some of the most difficult things he has to deal with are the situations when an employee or team member has to be removed from the team.

It's never easy to know how to fire someone and in over 30 years of doing business Richard Baccus has never found that it gets easier. But he knows by now that there are situations when reassignment or retraining simply don't work and an employee has to be terminated.

In this conversation, Jeremy and Richard talk about the difficulties of letting an employee go and how the people on the team really are the most important resource a company has.

You'll also hear some of the highest moments in Richard's long career running ABC Vacuum Warehouse and how it took over 30 years to build to the point that a new, state of the art facility was a possibility. He also shares what the company has been able to do now that the new building is a reality.

• www.ABCVacuumWarehouse.com
• http://www.gruenesteam.com/

This is part of the Skubana Ecommerce Mastery Series where top Sellers and Experts teach you what really works to boost your ecommerce business.

Quality Control matters tremendously to Matt Geddie and is what has set Skinny and Company apart in a very crowded market. Matt is the co-founder of Skinny and Company. Skinny and Company produces Coconut Oil products that have their origin in the jungles of Vietnam. They bootstrapped the company to over $800K in revenue per year and have a special patent pending technology on how they extract the coconut oil.

• [0:55] Introduction of Matt Geddie and his coconut oil product line.
• [3:08] What Matt saw that told him existing coconut oil products could be improved.
• [12:24] The biggest skeptic Matt's company has been able to turn around.
• [18:10] What worked for sales early on and what works now.
• [20:40] Some of the surprising sites that gave great traction.
• [24:10] How Matt plans the content he's producing to fuel the content marketing machine.
• [28:04] How the team determines what customer requests to explore.
• [36:23] The biggest sales ever for Skinny and Company: $200K in 3 days.
• [47:20] Challenges with retail sales.
• [53:27] Specific challenges of e commerce Matt highlights.
• [1:05:06] Understanding the game makes it possible to make a profit.
• [1:09:19] How Matt and the team financed this bootstrapped company.
• [1:11:23] The first employees that were hired and how they navigated the process.
• [1:15:35] The sales channels and process of building a sales department.
• [1:21:06] The struggles of setting up the first factory and production facility.
• [1:24:25] Matt's lowest and proudest moments.
• [1:23:00] How Matt and his team leveraged a trade show for massive success.
• [1:30:04] Why "Skinny" in the name?

Quality Control is almost a buzzword in business - but it's a buzzword for a reason. It matters more than almost anything. That's the mantra you'll hear from Matt Geddie over and over. Quality Control matters so much to Matt that he's ensured that every step of the production process for Skinny and Company products is something the company directly controls. No freelancers. No contractors. Skinny and Company handles every step.

On this episode of Inspired Insider Matt Geddie shares the journey he and his family have been on to bootstrap Skinny and Company and build THE dominant brand in a very crowded market. Coconut oil and coconut products have become all the rage and Matt knew that in order to become the powerhouse they wanted to be they'd have to do something different. When he discovered that the quality of most coconut products was way below what it should be, he made quality control the first order of business.

When a market is as crowded as the coconut oil market is, you've got to have something very clear that sets you apart from the competition. For the team at Skinny and Company, it became clear almost immediately that they could make their mark by making the very best coconut oil in existence. That meant that they had to take control of areas most companies outsource. It was the right move and the rest is history. With over $900K a year in sales, Skinny and Company is taking over the market in just under 3 years.

Most companies that grow to the size of Skinny and Company within a relatively short period of time as they have, do so on the back of investment or seed funding. But consistent with their different approach to business Matt Geddie and his family have funded the venture entirely on their own, bootstrapping the whole thing from the beginning. You can hear their story and the way they've leveraged their success every step of the way to keep the company growing on this episode of Inspired Insider.

• The Detoxinista
• www.Shopify.com
• Zendesk
• Fishbowl Inventory Management
• Quickbooks
• ShipStation
• Salesforce

• www.SkinnyAndCompany.com
• Twitter
• Facebook
• Youtube
• Instagram

This episode is part of the ecommerce mastery series and our sponsor today is Acuity Scheduling.

Acuity Scheduling enables your clients and customers to easily see your real-time calendar availability, self-select the time that works best for them, and easily book (and pay for!) their own appointments in advance, sparing you 89%* of current headaches, mix-ups & grunts of frustration.

He started what is now the Ozery Bakery with his father in 1996 by scraping together money from family to fund a business loan that got them established in a small 700 square foot sandwich shop in Canada. His brother Guy joined in also. Since then they have grown into a 90,000 sq ft facility supplying grocery store chains and natural food stores all over the US and Canada with their natural products.

• [0:27] Jeremy's introduction to today's guest: Alon Ozery.
• [1:16] The lowest and highest points Alon has seen in business.
• [2:00] The power of customer emails for the company morale and success.
• [4:00] How Alon and the company celebrate the wins.
• [6:10] Ways the company supports the community and community events.
• [7:47] Advice to entrepreneurs getting into the food industry.
• [10:12] Establishing profit sharing and employee ownership.
• [12:50] Alon's favorite product recommendations.

Company culture can be either one of the best things about your business or one of the worst. There is seldom anything in between. Today's conversation focuses on one of the wins that Ozery Bakery has had and it centers around the happiness of employees. Alon Ozery shares how his company has been able to keep employees happy and why it matters so much to the company and to their customers.

Happy employees equal a profitable business. That's the basic tenant of how Alon Ozery approaches the issue of company culture. He's got some great insights into how to go about making employees the happiest part of the company which he shares on this episode.

"Why wouldn't you want your employees to be happy? They touch every aspect of your products from start to finish." That's what Alon Ozery says when asked about why company culture is so important to the leadership at Ozery Bakery. He believes that the more positive an environment the company can provide to its employees, the more beneficial it will be to every product and every customer. You can hear more of his thoughts about building a healthy company culture on this episode.

"When the company is profitable, we want to share that with our team." That statement expresses the generous attitude that Alon Ozery has about the role the employees of Ozery Bakery play in the success of the company. He understands that the company could not provide the healthy snacks and treats it does without employees who are dedicated and happy.

One of the biggest contributors to company success is the happiness quotient of its team members. Alon Ozery, co-founder of Ozery Bakery understands that point well. He's committed to seeing the success of the employees increases as the success of the company does. On this episode, you'll hear how he carries that out on a day to day basis.

• www.OzeryBakery.com

Wes Grudzien (GRUD ZEE AN) knows what it takes to be successful at selling on Amazon. Wes is cofounder of Lullaby Lane. He helped grow the company's Amazon sales to over 7 million dollars annually in less than 3 years. He is also the founder of Ezonomy where he teaches the exact methods used to grow a 7 figure business and consults with large scale sellers.

• [0:15] Jeremy's introduction of Wes Grudzien.
• [1:31] The reasons Lullaby Lane was able to grow so quickly: access to suppliers.
• [2:53] What separates the LL approach from others who sell the same things?
• [8:31] The thought process behind coming up with new product ideas.
• [10:22] The things Amazon private label sellers are doing well and the mistakes they are making.
• [21:14] The type of things that make a good product bundle on Amazon.
• [24:45] How Wes gets customers to his own site rather than buying through Amazon.
• [28:23] Focusing on the things you can control - like inventory control, etc.
• [32:35] Resources Wes recommends.
• [46:59] The kind of things Wes used to do for his father's company.
• [53:22] When Wes originally got started in ecommerce business.
• [1:03:00] How Wes helps new sellers to get past the barrier to entry.
• [1:05:39] The first milestone Lullaby Lane hit online.
• [1:14:02] The metrics to watch: inventory turnover rate / profit margin.
• [1:19:38] Why Wes doesn't use traditional ecommerce software like Skubana.
• [1:30:04] What terms should Amazon sales businesses seek from manufacturers.
• [1:32:15] At what point should an ecommerce seller consider raising capital?
• [1:37:40] The lowest moment Wes experienced in his ecommerce journey.
• [1:39:48] The highest moment Wes has experienced.
• [1:41:45] The kind of work Wes does consulting with brands (a story).
• [1:46:52] Tips for brands selling on Amazon.

The Amazon marketplace is a very popular starting place for many people who want to enter the ecommerce realm. Selling on Amazon is still a very realistic way to begin making a living online but it's not without its pitfalls. Wes Grudzien has not only become very successful selling products on the Amazon platform - he's also built a business that consults with brands and individuals to help them get a start on Amazon as well.

Selling on Amazon can work in a number of ways. The two most popular are through retail arbitrage (buying wholesale or at a discount and reselling at retail or above on Amazon) or through what is known as private label sales. Private label sales is the process of sourcing products through a supplier, branding them as your own, and selling on Amazon. Wes Grudzien has done both and is a pro at helping others learn how to create their own online revenue using those models.

Wes attributes his company's success at selling on Amazon to their commitment to follow typical business practices. It may sound simplistic but many who sell on Amazon don't do adequate product research, don't work to optimize their processes or listings, and miss many of the little things that can make for a successful sales channel.

If you are interested in selling on Amazon you'll enjoy this conversation with Wes Grudzien. He's got lots of insights into the way things work on Amazon and what it takes to be successful on the world's largest retail platform. Make sure you take some time to listen to this one.

On this episode Wes Grudzien not only shares his journey as an Amazon private label seller but also the way he's gotten involved with the Muscular Dystrophy Association as a result. He's got some moving stories to tell about the difference he's been able to make in the lives of some very special people. Be sure to listen.

• www.Skubana.com
• www.LullabyLane.com
• www.ezonomy.com/
• BOOK: Good to Great
• BOOK: Great By Choice
• BOOK: Zero To One
• BOOK: The Lean Startup
• Ryan Deiss

Business Partnerships can be painful and on this episode Ryan Lee ( I consider one of my early internet mentors) and founder of Freedym.com (the Netflix for lifestyle entrepreneurship) shares about one of his. Ryan is a former Recreational Therapist, Gym Teacher and Personal Trainer. In 1999 he started an online fitness business while living in his parents basement and grew it into an empire that did 7-figures per month. More importantly many of the people he has mentored have gone on to do big things.

• [0:25] Jeremy's introduction of Ryan Lee of Freedym.com
• [1:19] Ryan's lowest point business wise.
• [3:53] One of Ryan's proudest business moments.
• [7:32] What went through Ryan's head when he made 7 figures in one month.
• [13:28] The best things that came out of a $25 mastermind group.
• [14:00] Where you can find Ryan.
• [14:36] Ideas Ryan wants to give away that he'll never work on.

There is a stigma attached to business partnerships. Many people have had difficult or painful experiences trying to make a partnership work. On this episode Ryan Lee tells the story of a partnership he entered into that was painful on a number of levels - but he doesn't blame the partnership itself. Instead he blames himself for stepping outside his primary areas of strength.

If you're going to entertain the idea of a partnership you need to make sure that the thing you're doing is well within your core competencies. That's the lesson Ryan Lee learned as he was trying to make a fitness product into the next big thing. In the end he felt that he let everyone down because he overextended himself into areas that weren't his strengths.

Even though he's incredibly successful, Ryan Lee is a pretty low key, no nonsense guy. On this episode he talks about what it was like to bring in 7 figures in one month, why he'd never spend $25,000 on a mastermind group, and why he has gotten incredible value from a $25 mastermind group and has become good friends with all of the participants in the group. Ryan's got a cool story so be sure you take some time to listen.

Ryan Lee believes that if you're going to do something you should enjoy it. He made that statement during this conversation on Inspired Insider when he was talking about a company he built that makes up to 7 figures per month - and yet he's going to step out of it. He doesn't feel like it's the best fit for who he is and who he wants to be. You can hear Ryan's story about that decision on this episode.

• www.Freedym.com
• www.RyanLee.com
• Brian Kurtz
• Michael Fishman
• Joe Polish