As herbalism is becoming more popular, the sustainability of plants themselves needs to be a primary focus for all of us. But like all issues of environmental sustainability, it’s not just about individual decisions and habits. We must pay special attention to the activities of large corporations, because they can have much larger impacts than single people – for good or for ill.

One company working for good in this way is Mountain Rose Herbs. They are one of the biggest herbal suppliers in the United States, so it’s important that they’re taking seriously the impact their business has on plant populations. That commitment leads them to make some business decisions that put plants ahead of profits – just the way it should be!

Mentioned in this episode:

• Mountain Rose Herbs
• CITES (Convention on International Trade in Endangered Species)
• United Plant Savers
• HerbalGram’s 2020 Herb Market Report
• Foster Farm Botanicals
• Holistic Herbalism Podcast, Episode 109: Sustainability for Herbalists

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Our theme music is “Wings” by Nicolai Heidlas.

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