The Startup Ideas Podcast

Introduction to Vibe Marketing.


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Today I break down Vibe Marketing, I explain how it leverages AI agents and workflows to execute marketing tasks that previously required large specialized teams. I outline essential tools for the Vibe Marketing toolkit including Replit, n8n, Gumloop, Manus, Claude, and OpenRouter, then shares practical workflows for content creation, sales automation, and data analysis that marketers can implement immediately.

Get ideas, tools, and tactics to 10x your marketing: https://www.skool.com/the-vibe-marketers

Episode Timestamps:

00:00 - Intro
01:24 - What is Vibe Marketing
02:34 - Why is Vibe Marketing happening NOW?
04:05 - Vibe Marketing Toolkit overview
10:51 - Practical workflows and examples
19:31 - The Future of Marketing (next 12-18 months
21:07 - Qualities of a good Vibe Marketer
21:38 - Learn more about Vibe Marketing

Key Points:

• Vibe Marketing combines vibe coding tools with AI agents and workflows to automate marketing campaigns
• The convergence of improved AI, accessible automation tools, and collapsed custom tool costs has made Vibe Marketing possible
• Small marketing teams using Vibe Marketing can accomplish what previously required much larger teams
• Vibe Marketing will evolve to resemble high-frequency trading with AI agents working 24/7

1) What is Vibe Marketing?

It's the combination of vibe coding tools (Bolt, Replet, Lovable) with workflow automation (Gumloop, Manus, N8n) to create AI-powered marketing campaigns.

"Marketing will resemble high-frequency stock trading in the near future."

2) The Vibe Marketing Toolkit

To get started, you'll need:

• Vibe coding tools (Replit, Bolt, Lovable)
• Workflow automation (N8n, Gumloop, Flow)
• AI assistants (Manus, Claude)
• Model router (OpenRouter)
• Visual generation (Sora, ChatGPT ImageGen)

Pro tip: Create a scorecard to track which AI models excel at specific marketing tasks!

3) The Future of Marketing (next 12-18 months):

• Interconnected AI systems working together
• Manager agents trained by human experts
• Small teams accomplishing what required 50+ people
• Goal-oriented systems ("Get me 50k visitors")
• Real-time adaptation to market opportunities

4) What makes a good Vibe Marketer?

• Think in SYSTEMS, not campaigns
• Test relentlessly (50-100 variations, not just 2)
• Front-load value in everything you create
• Build once, distribute forever
• Let machines handle the boring stuff

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND BORING MARKETER ON SOCIAL:
X/Twitter: https://x.com/boringmarketer

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The Startup Ideas PodcastBy Greg Isenberg

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