This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

Is Google Primed to Buy Reddit? (468)


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Reddit announced quarterly results and the stock got hammered. Is Google's changing algorithm to blame? And, if it is, could Google be primed to acquire the 9th largest website on the planet?

In other news, episodic video programs and shows are getting more opportunities for syndication. But with so many shows out there, should brands look at partnering with a creator before creating their own content?

Winners and losers include Allstate and Kai Cenat.

Rants and raves include the Associated Press and Major League Baseball.

This week's links:

Reddit's Growth Problems

Create a Series Is the New Mandate

AI and Allstate

Kai Cenat to Launch Streaming University

MLB Trying Out Robo Umpires

The AP and Trump

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Like Breeze — a suite of new AI-powered tools that help you say goodbye to busywork and hello to better work.

With HubSpot, it's never been easier to be a marketer. Create content that breaks through and campaigns that drive revenue. 

 - Hubspot.com/marketers

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