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Employee engagement, customer experience and more from two business coaches. Mike and Mark turn business trends, research and theory into practical actions you can apply at work.... more
FAQs about It doesn’t take a genius.:How many episodes does It doesn’t take a genius. have?The podcast currently has 324 episodes available.
October 07, 2025Your business is an art, not a sportDo you want an engaged team that innovates and collaborates its way to long-term success? Mark's incredibly successful client has a concept for you: Think art, not sport. Interested in coaching or training on these topics for you or your team? We'd love to hear from you! Email Mike and Mark....more47minPlay
September 30, 2025The litmus test for effective trainingMike's litmus test of effective training and coaching. Can you use what we teach in a game situation? Learning has not taken place until behavior has changed.Interested in coaching or training on these topics for you or your team? We'd love to hear from you! Email Mike and Mark....more8minPlay
September 23, 2025Customer experiences that earn loyalty and cost $20 or lessEvery one of these true stories from our clients cost $20 or less. And all of them generated positive reviews, perfect surveys, repeat business and referrals. Interested in coaching or training on these topics for you or your team? We'd love to hear from you! Email Mike and Mark....more21minPlay
September 16, 2025Brand drift: Mark's parents predicted the downfall of Cracker BarrelWhat does your brand promise? If you dilute how you live up to that promise or drift from it, your customers will know it long before there are any Cracker Barrel-style news items. Interested in coaching or training on these topics for you or your team? We'd love to hear from you! Email Mike and Mark....more16minPlay
September 09, 2025What's the story you're telling yourself?"You can choose your attitude!" ... But how? Mike dives in to the simple link between action and emotion. Do you ask yourself the question? Interested in coaching or training on these topics for you or your team? We'd love to hear from you! Email Mike and Mark....more7minPlay
September 02, 2025The reaction to Cracker Barrel's change was shockingly predictableDid you see it coming? You should have ... now, how about your organization's brand? Or your personal brand? Interested in coaching or training on these topics for you or your team? We'd love to hear from you! Email Mike and Mark....more28minPlay
August 26, 2025Earning loyalty with one sentence (CRM or not)Mark shares the one sentence a sushi restaurant said to him that made him a customer for life (if he wasn't one already). Are you equipped to speak the same way? Whether you have a CRM or not, listen in to hear how to implement a culture that personalizes to customers and builds loyalty. Interested in coaching or training on these topics for you or your team? We'd love to hear from you! Email Mike and Mark....more15minPlay
August 19, 2025Maximizing efficiency with the 4D ruleMike discusses the importance of time management and the "4D, One Touch Rule" to maximize efficiency and reduce stress. The rule involves deleting items that are not relevant, delegating tasks to others, doing tasks that can be completed quickly, and deferring tasks that require more time. Can you implement it and save time? Interested in coaching or training on these topics for you or your team? We'd love to hear from you! Email Mike and Mark....more8minPlay
August 12, 2025Empathy & Compassion is really Relate & RespondCompassion > Empathy. Customers become more loyal--and employees don't burn out! Interested in coaching or training on these topics for you or your team? We'd love to hear from you! Email Mike and Mark....more25minPlay
August 05, 2025Never use DISC to evaluate!A chilling question from Mark's friend prompted this episode. Are you using an assessment such as DISC? It should never be used for evaluation or punishment. Details in this episode. Interested in coaching or training on these topics for you or your team? We'd love to hear from you! Email Mike and Mark....more33minPlay
FAQs about It doesn’t take a genius.:How many episodes does It doesn’t take a genius. have?The podcast currently has 324 episodes available.