Before becoming a PPC whiz, Gabriel initially failed on Amazon, heavily, then he built a strong brand in the baby niche and sold out. He's now a member of the BetterAMS team and focuses primarily on Amazon Advertising, supporting brands doing more than $200k a month on the marketplace. In this episode we discuss:How he initially analyses a brand on AmazonWhy sponsored brand video ads are working so well right nowWhere should brands be focusing their Amazon Advertising efforts at the mome...

Ranking quickly post-launch is becoming paramount in the Amazon ecosystem now. Troy is the founder of Seller.Tools and an Amazon 7-figure earner. He's truly leading the charge in Amazon automation, particularly when it comes to launching or re-launching products on the marketplace.In this episode we discuss:How to lay the foundation for your Amazon business to improve operational efficiencyThe importance of utilising software and how to calculate it's ROILaunching, or relaunching, products on...

If I have Amazon Advertising questions, Destaney is who I go to. She is the founder of BetterAMS, who I personally regard as the top Amazon Advertising agency in the space right now. She's truly a thought leader and a recommended follow for anyone looking to level up their PPC game.In this episode we discuss:What brands should focus on with Amazon Advertising right nowWhy data is so important and how to use it for your adsWhat mistakes most people make with their PPC on AmazonHow she would cr...

What does PornHub have in common with Quorn? Dave Officer.Dave specialises in branding, graphic design & illustration. Taking your ideas and turning them into pure eye candy for your brand.In this episode we discuss:Creating parody ad campaigns using PornHub and how one huge brand got in touch with him to discuss itHow can brand owners best convey their visions to a designer for optimum outcomesBig mistakes brands make with their content and how to fix itGetting 1 million views on a post ...

James has been building a strong eCommerce knowledge base since his time at Catch.com.au and continues to be leading from the front in the Southern Hemisphere. He is the co-founder of MerchantSpring, an Amazon marketplace solution that supports those listing across multiple channels.In this episode we discuss:Where he believes many brands fail on Amazon, particularly in AustraliaWhat investment strategy you should have on AmazonWhat skills he'd look for if hiring for an Amazon business todayH...

Ben worked with George at Amazon for just under 2-years before heading over to Kraft Heinz. He set up his first Amazon business during 2016, has just launched a second, and has a third and fourth in the pipeline.In this episode we discuss:Building out your brands identity and ensuring it's consistency across channelsBig takeaways from working at AmazonHow to be aggressive with your Amazon strategyThe importance of localisation when expanding overseasStarting on Amazon with £900#Amazonian #Loc...