The Glossy Podcast

Jennifer Meyer: 'I would not have my business' without retail partners


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In 2005, Jennifer Meyer decided to take a leap and bet on herself. Though Meyer had no previous experience in design, her dream was to become a jewelry designer. With support from her family, she learned how to create jewelry and eventually launched a company.

"I wanted to design pieces that I wanted to wear and that I knew my friends wanted to wear," Meyers said on the latest episode of The Glossy Podcast. "I wanted classic, beautiful, everyday pieces that would be in your jewelry box forever and that you could layer or keep on, and that you could live in." 

Fast forward, and Meyer is now the founder of her 17-year-old namesake jewelry line, which has since expanded into new categories, including fragrance. And she collaborated with Canadian luxury outerwear brand Moose Knuckles to create an 18-piece collection, in 2021. In Oct. 2018, Meyer opened her brand's first physical retail location in L.A.'s Palisades Village shopping center. 

In terms of next steps, the core of Meyer's company will always be fine jewelry design, but she is looking forward to further expanding into fragrance and exploring the home category. "We'll see where that all takes me," she added.

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