The Best Ever CRE Show

JF 3921: Renter Retention, AI Tools, and Breaking the Scarcity Mindset ft. Veena Jetti


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On this episode of Next Level CRE, Matt Faircloth interviews Veena Jetti, powerhouse real estate investor and founder of Vive Funds. They discuss market headwinds facing multifamily operators, including softening rents and homebuyer incentive programs eating into tenant demand. Veena shares how she uses creative concessions, AI-driven insights, and debt assumption strategies to stay ahead. The conversation also dives deep into mindset—why scarcity thinking holds investors back, and how gratitude, vulnerability, and community have helped Veena scale her business with resilience and clarity.

Veena Jetti

  • Current role: Founder, Vive Funds

  • Based in: Dallas, Texas

  • Say hi to them at: @veenajetti on Instagram
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