Paul Nunes has found that what matters is not just climbing your current S-curve, which is what you do to reach the top of a single successful business. Instead, he emphasises the equal importance of the moves you must make to your next business: making the jump to your future S-curve. His book reveals crucial insights for making such transitions, including: * Why traditional strategic planning won't allow you to find the "big-enough" market insights that are critical to superior performance * Why your top team must be refreshed before performance starts to wane * Why you need much more talent than you think, especially "serious talent" that will find you worthy of their time We welcome “Jumping the S-Curve: How to Beat the Growth Cycle, Get on Top, and Stay There”, Paul Nunes.

 

In this episode, we discuss

00:00:00.000 Filling the Gap: Repeated Peaks of Business Performance 00:06:38.522 The Origin: Defining High-Performance Business 00:09:34.223 Kroger's Mistake: Not Investing in the Future 00:12:23.282 Creating Sustained Value and Jumping an S-Curve 00:16:49.711 The Nature of S-Curves and Technology's Impact 00:20:07.341 Jumping Three Curves Simultaneously: A Mind-Blowing Challenge 00:23:44.811 The Zenith Example: Jumping S-Curves or Getting Left Behind 00:26:29.471 The Importance of Big Hairy Audacious Goals 00:28:26.303 The Problem with BHAG and Matching Aspirations to Capabilities 00:34:11.000 The Importance of Listening to Insights and Sourcing Strategy 00:38:48.440 Average and low performers rely on their phones too much 00:41:53.306 The missed step of Apple with iTunes and the acquisition of Beats 00:44:59.325 Balancing short-term profits and investing in future waves 00:48:20.841 Balancing streaming profits and investing in new content creation 00:50:59.949 Surprising Price Difference in India 00:51:06.609 Scaling too hastily can lead to problems 00:54:16.844 The importance of understanding what creates value before scaling 01:00:30.502 Designing with shared components in automotive industry 01:03:32.600 Price point and competence before scaling in consumer products 01:06:29.449 Collecting vinyl records and now books