It is something of a mystery that virtually no fintech entrepreneurs have tackled one of the biggest markets there is: senior citizens collecting social security. Well, until now.

In this episode, I sit down with Kevin Nazemi, CEO and co-founder of Charlie, to explore serving this large market. With over 60 million Americans in this demographic, Kevin explains why traditional banks and fintechs have largely ignored this population despite their significant needs. The conversation dives deep into Charlie's innovative approach to serving customers 62 and above, including their groundbreaking fraud prevention tools like "Speed Bump" that have already documented a significant amount of prevented fraud, and how they're building trust in a market where respect and security are paramount.

In this podcast you will learn:

• His formative interview with a sitting president at the age of 11.
• How he became convinced that seniors needed better financial services.
• Why senior citizens are generally ignored by banks and fintechs.
• How Kevin realized he could build a real business serving this population.
• How they communicated that Charlie works with a partner bank.
• Why it was so important to have their partner bank front and center.
• How Charlie makes money and how it compares to other fintech leaders.
• The obvious product they could expand into.
• What they are doing to protect their customers from fraud.
• How they are combating the rise in AI-driven fraud.
• Kevin’s vision for the future of Charlie.

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