Behind the Brand with Bryan Elliott

Laird Hamilton: Sink or Swim | Podcast series / Marketing


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This sesh with Laird is one of my favorites!

Laird Hamilton is best known as an American big-wave surfer and pioneer in the world of action water sports. In addition to his affinity for the water, Laird is labeled as an inventor, author, stunt man, model, producer, TV host, fitness and nutrition expert, husband, father, and adrenaline junkie.

At 6’3” and 215 pounds, Laird is unique in the way that he balances flexibility and strength. A renowned innovator and guiding genius of crossover board sports including tow-in-surfing, stand-up paddle boarding, and hydrofoil boarding, Laird is the essential Water Man, continuously pushing the limits and expanding all possibilities.

Over the last decade, Laird has transcended from surfing to becoming an international fitness icon and nutrition expert. Many of today’s top professional athletes and celebrities look to Laird for training guidance, including instruction in his unique underwater resistance workouts. Partnering with his wife, professional volleyball player, and TV personality, Gabrielle Reece, Laird created Extreme Performance Training (XPT). XPT is a unique and powerful fitness training and lifestyle program featuring their unique water workouts, performance breathing, recovery methods, high-intensity and endurance training for people of all fitness levels and backgrounds.

As for his personal life, Laird, his wife Gabrielle Reece and their daughters split time living in residences in Hawaii and Malibu, California, chasing waves, staying in top shape, and continuing everyday adventures.

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Special Thanks to our Sponsor WeWork!

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Behind the Brand with Bryan ElliottBy Bryan Elliott

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