In this invigorating episode of the Lead Conversion Behind the Scenes podcast, hosts Valencia and Robby T delve into the intricacies of effective goal setting, a timely topic for anyone looking to boost their lead conversion rates and achieve financial success. They dissect the common tendency in the industry to focus solely on financial targets and introduce listeners to a more structured, sustainable approach to goal setting.

Throughout the episode, Robby T shares insights from the influential book, "The Four Disciplines of Execution" (4DX), emphasizing the importance of transforming financial goals into actionable, leading indicators. By breaking down large objectives into manageable daily tasks, listeners learn how to create lasting change in their professional pursuits. Valencia underscores the importance of understanding one's "why" behind setting goals, reminding listeners that emotional motivations drive real action and commitment. In this engaging discussion, both hosts stress the value of accountability, urging listeners to seek support as they strive for their ambitions.

• "Logic makes us think and emotion makes us act." - Robby T
• "If you're focused on five or six different things, you're focused on nothing." - Robby T
• "It's easier for [us] to hold ourselves accountable than our bank accounts to hold us accountable." - Jordan (via Valencia)
• "You have to align your goals with your priorities to help you make the best decision for your future self." - Valencia
• "Having someone in your corner that reminds you of what you're capable of…is oftentimes the thing that keeps you going." - Robby T

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Connect with Robby and Valencia: 
    •    Robby T on Instagram: linkhttps://www.instagram.com/realrobbyt/

    •    Valencia on Instagram: linkhttps://www.instagram.com/itsvalenciayall/

Part of the Win Make Give Podcst Network

Valencia and Robby T dive into effective strategies for uncovering valuable opportunities in your CRM. They debate the merits of sniper versus shotgun approaches to lead conversion, stress the importance of behavior tracking, and discuss the need for a refined follow-up system. Highlighting the pitfalls of focusing too much energy on low-value leads, the duo offers practical advice on prioritizing efforts and automating nurturing. They underscore the significance of adding value offerings, cautioning that these should complement, not replace, active engagement. Tune in for their expert tips on turning your CRM into a goldmine.

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Connect with Robby and Valencia:


    •    Robby T on Instagram: linkhttps://www.instagram.com/realrobbyt/

    •    Valencia on Instagram: linkhttps://www.instagram.com/itsvalenciayall/


Part of the Win Make Give Podcast Network

Valencia and Robby T explore the art of converting future leads into immediate clients, discussing strategies to overcome common objections like "I'll wait till next year" or "after the holidays." By emphasizing the importance of asking the right questions, gaining clarity, and challenging misconceptions, they provide listeners with tools to shift client timelines.

Their conversation underscores understanding motivations, offering to nurture follow-ups, and handling objections with empathy and insight. Whether dealing with emotional reasons or misinformation, this episode equips listeners with practical techniques to move leads into action.

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Connect with Robby and Valencia:     •    Robby T on Instagram: linkhttps://www.instagram.com/realrobbyt/

    •    Valencia on Instagram: linkhttps://www.instagram.com/itsvalenciayall/

Part of the Win Make Give Podcast Network

Part of the Win Make Give Podcast Network

In this episode, Valencia picks Robby's brain about how to set yourself up for long-term success. Far too often, we work so hard without any exit plan. This is a major mistake. Robby T. reveals his insights on setting goals, building wealth, and avoiding common investment pitfalls. Learn about the importance of creating a financial exit strategy, managing lifestyle creep, and the power of compound interest. Gain valuable advice on setting up savings and investing in income-producing assets. Tune in to learn a ton about how you can easily create your pathway to freedom.

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Connect with Robby and Valencia:

    •    Robby T on Instagram: linkhttps://www.instagram.com/realrobbyt/

    •    Valencia on Instagram: linkhttps://www.instagram.com/itsvalenciayall/

Part of the Win Make Give Podcast Network

Join Robby T as he puts Valencia in the hot seat, breaking down the best ways we can understand leads in today's market. Valencia shares expert insights on understanding leads' emotional states, motivations, and financial readiness. Discover the power of direct, empathetic communication and learn why assumptions can derail success.

Whether you're navigating delicate conversations about financial preparation or uncovering genuine motivations for moving, this episode offers valuable advice to enhance your sales approach. With candid advice on fostering genuine connections, this episode highlights how impactful communication transforms leads into lasting clients.

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Connect with Robby and Valencia:

    •    Robby T on Instagram: linkhttps://www.instagram.com/realrobbyt/

    •    Valencia on Instagram: linkhttps://www.instagram.com/itsvalenciayall/

Part of the Win Make Give Podcast Network

In this episode of "Behind the Scenes of Lead Conversion," hosts Valencia and Robby T dive into the Six Pillars to Remain Relevant in the fast-paced real estate market. With a lively mix of humor and deep insights, they share actionable strategies that can help real estate professionals thrive even in challenging times.

From continuous learning, leveraging trusted resources, and fostering higher-level conversations, to finding seasoned mentors, implementing strategies, tracking feedback, and teaching what you know, they cover it all. With insights from market trends to the significance of environment and feedback loops, this episode is essential for anyone looking to stay ahead in real estate. Join Valencia and Robby T as they share practical tips and personal experiences to help you be more successfull.

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Connect with Robby and Valencia:

    •    Robby T on Instagram: linkhttps://www.instagram.com/realrobbyt/

    •    Valencia on Instagram: linkhttps://www.instagram.com/itsvalenciayall/

Part of the Win Make Give Podcast Network

Valencia Brown and Robbie T dive into the six keys to better conversations in this episode of Lead Conversion, Behind the Scenes. They discuss the importance of active listening, asking open-ended questions, digging deeper to uncover true motivations and the value of mirroring and matching. They also highlight the need for clear, concise communication and the courage to speak uncomfortable truths. Learn practical tips and insights to enhance conversational skills and avoid common pitfalls. Join Valencia and Robbie as they explore these essential techniques to improve communication and lead conversion success.

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Connect with Robby and Valencia:

    •    Robby T on Instagram: linkhttps://www.instagram.com/realrobbyt/

    •    Valencia on Instagram: linkhttps://www.instagram.com/itsvalenciayall/

Part of the Win Make Give Podcast Network

Part of the Win Make Give Podcast Network

Valencia Brown and Robby T dive into the intricacies of maintaining consistent lead generation amidst the whirlwind of daily life. They discuss practical strategies to ensure that important lead-generation activities do not fall by the wayside despite the distractions and challenges that come with professional and personal responsibilities.

Valencia and Robby emphasize the importance of establishing regular routines, time-blocking effectively, and prioritizing rest to maximize productivity. They share valuable insights on how to compress work tasks to improve efficiency, the significance of maintaining a balanced life, and the critical role of tracking lead-generation activities to ensure meaningful outcomes. This episode is full of actionable advice for anyone looking to excel in lead generation and achieve sustainable success in their field.

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Connect with Robby and Valencia:

    •    Robby T on Instagram: linkhttps://www.instagram.com/realrobbyt/

    •    Valencia on Instagram: linkhttps://www.instagram.com/itsvalenciayall/

Part of the Win Make Give Podcast Network

Valencia Brown and Robbie T host Laura Gill on "Behind the Scenes of Lead Conversion." Laura, a top real estate agent from New Jersey, reveals her refusal to cold call, instead mastering direct mail marketing to convert leads. She discusses her two-part listing strategy, the importance of consistent branding, and how her mailers yield high-quality listings. Laura emphasizes updating marketing tactics in light of industry changes, offering insights for new agents and seasoned professionals. Tune in for Laura's expert advice on getting paid your worth in real estate.

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Connect with Robby and Valencia:

    •    Robby T on Instagram: linkhttps://www.instagram.com/realrobbyt/

    •    Valencia on Instagram: linkhttps://www.instagram.com/itsvalenciayall/

Part of the Win Make Give Podcast Network

In this Lead Conversion - Behind the Scenes episode, Valencia Brown and Robby T welcome Patrick Keller from Indianapolis, Indiana. The discussion unveils Patrick’s unique yet straightforward strategies that enable him to consistently sell 150 homes annually, even in fluctuating markets. Robby T praises Patrick, highlighting that his approach is refreshingly devoid of ego and filled with practical wisdom.

Patrick reveals his simplified yet highly effective approach to real estate: emphasizing the importance of quarterly calls, consistent newsletters, and genuine relationship-building. This episode breaks down Patrick’s systematically straightforward methods, proving that success in real estate doesn't require complex technology or hefty investments but rather genuine human connections and dedicated effort. Listeners who manage past clients or a sphere of influence will find immense value in Patrick’s insights into fostering and maintaining client relationships.

Connect with Patrick at:

• Patrick Keller on Instagram
• Meet PK

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Connect with Robby and Valencia:

    •    Robby T on Instagram: linkhttps://www.instagram.com/realrobbyt/

    •    Valencia on Instagram: linkhttps://www.instagram.com/itsvalenciayall/

Part of the Win Make Give Podcast Network

Part of the Win Make Give Podcast Network