Leaders Sport Business Podcast

By Leaders

What's Leaders Sport Business Podcast about?

The biggest names in the global business of sport sit down (or stand up) with Leaders Editorial Director, James Emmett, and Content Director, David Cushnan.

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Leaders Sport Business Podcast episodes:

07.01.2024
Leaders in Focus: Sally Bolton, CEO, Wimbledon – The All England Lawn Tennis Club
Recorded at The All England Lawn Tennis Club on the eve of the 2024 Championships, Sally Bolton discusses life as Wimbledon's CEO. In a wide-ranging conversation on Leaders in Focus, in partnership with IMG, she reflects on the varying...
06.26.2024
The Cannes CMO conversations: Why a B2B brand is going on Manchester United's shirts and how to tell better stories through sport.
Leaders' Content Director David Cushnan brings you the stories of the sports industry week, while Editorial Director James Emmett brings you a couple of heavyweight brand CMO conversations from last week's Cannes Lions International Festival of Creativity. At the...
06.19.2024
Colour and creativity from Cannes; focused networking in Chiswick Park
Leaders' Editorial Director James Emmett and Content Director David Cushnan are out and about, sharing their sports industry week. James is in Cannes, taking in the beaches, making note of the activations and soaking up the vibes at the...
06.12.2024
Sport and the big elections; theatrical ‘immersive’ experiences; and agile agency models
Leaders' Editorial Director James Emmett and Content Director David Cushnan take an amble through the sports industry week, joined by Seven League and Rematch Founder Richard Ayers. They discuss how politics and sport are mixing during the UK General...
06.05.2024
North London Forever; Diverse thinking at agencies; Inside Under Armour's Curry Brand
Leaders' Content Director David Cushnan is joined by Javan Odegah, for the latest on the Leaders Meet: Diversity Series. They reflect on the recent Diversity breakfast hosted at 4se New York, touch on reports Anthony Joshua may be about...
05.30.2024
Leaders in Focus: Andy Anson, CEO, British Olympic Association
Andy Anson is preparing Team GB for a golden summer in Paris. The British Olympic Association CEO is the guest on this month's Leaders in Focus, where he looks ahead to the Olympics; considers the major challenges the Olympic world...
05.24.2024
Backstage at 4se New York; Cowboys, storytellers, Gen Z athletes and other tales from a sports entertainment business blockbuster.
Leaders' Editorial Director James Emmett and Content Director David Cushnan take stock of a big week of sports, entertainment and business at 4se New York. As the green room is dismantled around them in Chelsea, they reflect on some...
05.16.2024
Sir Jim Ratcliffe's work-from-office policy; building an effective executive team from scratch; and sports leadership succession planning
Leaders’ Editorial Director James Emmett and Content Director David Cushnan lean into the sports industry stories of the week. They're joined by Anna Edwards, Co-Founder and Managing Partner at executive search and advisory firm Elite Performance Partners (EPP), to...
05.08.2024
Leaders in Focus: Barbara Slater, Former Director of Sport, BBC
Barbara Slater is one of the most respected figures in the sports broadcasting industry. A former international gymnast and Olympian, Barbara joined the BBC 40 years ago and is on the cusp of retiring from her current Director of...
05.01.2024
How Ferrari and HP got together; George Pyne’s turf management; and the rise and rise of Cowboy culture
Leaders' Editorial Director James Emmett and Content Director David Cushnan shake down the global sports industry for the stories of the week. That includes Amazon’s potential broadcast deal with the NBA, Saudi giant Aramco’s new partnership with Fifa, difficult...
04.24.2024
Aquatics GB CEO joins the podcast with World Swimming in deep water; Fifa's new rights carve-out; and Thomas Bach avoids a Godfather III moment
Leaders Editorial Director James Emmett and Content Director David Cushnan run the rule over the stories moving the global sports industry needle this week. They're joined in the studio by Aquatics GB CEO Drew Barrand. Together they discuss the...
04.17.2024
Paying athletes; the future of BBC Sport; why PFL and DAZN have joined the MMA party
Leaders' Editorial Director James Emmett and Content Director David Cushnan pick out and poke around the stories of the sports industry week, joined by DAZN VP, Right Strategy, Tom Waterhouse. They discuss World Athletics’ announcement it will pay athletes...
04.10.2024
Masters Week; the Caitlin Clark effect; what we’re watching on YouTube
Leaders' Editorial Director James Emmett and Content Director David Cushnan have a roam around the stories of the sports industry week. On the eve of the Masters, there’s a reminder of Augusta National’s well-manicured and private approach to running...
04.05.2024
Liberty Media’s acquisition of MotoGP; and getting to the sole of sneaker culture
Leaders’ Editorial Director James Emmett and Content Director David Cushnan review the big sports industry stories of the week, joined in the studio by Giulia Zecchini, Co-Founder of Sneaker Sisterhood. There’s reflections on the big motorsport announcement which has...
03.28.2024
Winners and losers at the Cheltenham Festival; which vision of the future will tennis choose?
Leaders' Editorial Director James Emmett and Content Director David Cushnan return for an extended ramble around the stories of the sports industry week. There’s reflections on the Cheltenham Festival as an event, a social occasion and a sports industry...
03.13.2024
The end of Break Point; the next big thing in track and field; the entrepreneurial era of player unions
Leaders' Content Director David Cushnan has the stories of the sports industry week, and he's joined by Winners Alliance CEO Ahmad Nassar. Nassar discusses Netflix's decision to halt production on tennis documentary Break Point and the latest on the...
03.06.2024
The NRL’s Las Vegas gamble; who's celebrating International Women’s Day and how (and why); and innovating the broadcast model in horse racing.
Leaders’ Editorial Director James Emmett sifts through the sports industry stories of the week in the company of World Horse Racing CEO and sports broadcast expert Russell Scott. Leaders MD Laura McQueen is also in the hot seat and outlines...
02.28.2024
Reflections from Macau; the Bundesliga’s private equity problem; planning for Paris 2024 with British Cycling’s Jon Dutton.
Leaders' Editorial Director James Emmett and Content Director David Cushnan sum up the sports industry week, joined in the studio by British Cycling CEO Jon Dutton. They reflect on the first edition of the Greater Bay Area International Sports...
02.21.2024
The NB-AI showcase; China back on the global stage; how to run a regional office with Bayern Munich’s Dee Kundra
Leaders' Editorial Director James Emmett and Content Director David Cushnan take a purposeful stroll through the stories of the sports industry week, joined by Dee Kundra, Managing Director, Americas, for Bayern Munich. There are reflections on the NBA’s annual...
02.14.2024
The Messi kerfuffle; the NFL heads for Madrid; America's next sports streamer
Leaders' Editorial Director James Emmett and Content Director David Cushnan sift through the stories of the sports industry week. They ponder China's decision to cancel two Argentina friendlies, as the row over Lionel Messi escalates; putting boots on the...
02.09.2024
Lewis Hamilton and Ferrari; Saudi's latest plays; boxing business with Kalle Sauerland
Leaders' Editorial Director James Emmett and Content Director David Cushnan break down the stories of the sports industry week, in the company of big-time boxing promoter Kalle Sauerland. There's Lewis Hamilton's big move to Ferrari, the latest Saudi sports...
02.01.2024
Branding stadiums; renaming F1 teams; style and substance in the outdoor wear space
Leaders' Editorial Director James Emmett and Content Director David Cushnan assess the stories of the sports industry week, with the help of Amanda Calder-McLaren, the new CMO of outdoor wear brand Montirex. They discuss stadium and Formula One...
01.25.2024
Netflix makes its move; snooker balls in Saudi; teeing up 2024 at the Ladies European Tour
Leaders' Editorial Director James Emmett and Content Director David Cushnan pick over the stories of the sports industry week, in the company of Ladies European Tour Commercial Director, Fiona Harold. They react to Netflix’s big, bold move into live...
01.18.2024
Drinks on the IOC; Major League Soccer launches a lab; Getting real on artificial intelligence
Leaders' Editorial Director James Emmett and Content Director David Cushnan pick over the big issues of the sports industry week, with the help of Veritone's Head of Sports and Entertainment, Gary Warech. They discuss AB InBev's big deal to...
01.11.2024
Leaders in Focus: IMG’s digital experts on what to watch for in 2024
On this special episode of Leaders in Focus, two of IMG’s digital experts, discuss and dissect some of the key digital trends in sport. As a busy new year begins, Leaders are joined by Bindi Ghai and Charlie Beall...
01.04.2024
Leaders in Focus: Commonwealth Games Federation CEO Katie Sadleir
The CEO of the Commonwealth Games Federation tackles the critics who say the Games have lost their relevance. As the CEO of the Commonwealth Games Federation, Katie Sadleir finds herself at the centre of the most critical moment in...
12.21.2023
Multi-club ownership in women’s football; the DFL votes on private equity investment; celebrating the best of the sports industry in 2023
Leaders Managing Director Laura McQueen joins James Emmett and David Cushnan this week in the studio. Discussion and analysis of the latest happenings in the sports industry, hosted by Leaders’ Editorial Director James Emmett and Content Director David...
12.14.2023
Ohtani’s mega-deal; Jon Rahm’s LIV move; Carolyn Tisch Blodgett’s big Gotham FC plan
New York Giants and Gotham FC royalty Carolyn Tisch Blodgett joins the show. Leaders’ Editorial Director James Emmett and Content Director David Cushnan bring you the latest shifts from across global sport’s tectonic plates. New York Giants...
12.07.2023
Leaders in Focus: Amazon's Alex Green
Amazon's European sports chief reflects on five years of Premier League coverage and building out the company's rights portfolio. *This conversation was recorded shortly before the Premier League announced its new domestic media rights deal.* Amazon's rights portfolio includes...
11.30.2023
Leaders on the Ground: Bangalore edition
At the end of a week in a country that bristles with sporting potential, Leaders’ James Emmett and David Cushnan reflect - direct from Bangalore - on the first edition of Leaders Meet India, in partnership with Royal Challengers Bangalore....
11.27.2023
The Blueprint: Juventus’ Mike Armstrong and Manchester United’s Patrick Jenkinson
A discussion about what great strategy looks like in practice with two of Europe’s most storied football teams, recorded live at Leaders Week London. This is the Blueprint, the podcast brought to you by Leaders and Deltatre about straightforward...
11.23.2023
The Saudi boxing scene; Australia breaks a record; the NFL celebrate hip-hop
The sports industry week reviewed. Welcome to the Leaders Sport Business podcast, your weekly show hosted by Leaders’ Editorial Director James Emmett and Content Director David Cushnan. On the show today: a review of F1’s Vegas debut;...
11.16.2023
F1 lands in Vegas; CCO life with Tyson Henly; figuring out formats
A fresh new sound for the Leaders Sport Business podcast, featuring a 360 view of the sports industry, this week unpacked with one of football’s veteran commercial leaders. Welcome to the Leaders Sport Business podcast, your new weekly show...
11.09.2023
Leaders in Focus: World Rugby's Alan Gilpin
World Rugby CEO Alan Gilpin on reviewing the Rugby World Cup and running a game in the midst of change. As the tickertape settles on a record-breaking 2023 Rugby World Cup, World Rugby CEO Alan Gilpin reviews the tournament...
11.06.2023
Leaders in Focus: Mercury/13's Victoire Cogevina Souki
Founder and CEO of Mercury/13 on the multi-club approach and making an impact in women’s football. Mercury/13 is one of the most talked-about companies in the global sports industry right now, and Victoire Cogevina Souki one of its most...
10.24.2023
The Blueprint: Juventus’ Mike Armstrong and Manchester United’s Patrick Jenkinson
A discussion about what great strategy looks like in practice with two of Europe’s most profitable football teams, recorded live at Leaders Week London.This is the Blueprint, the podcast brought to you by Leaders and Deltatre about straightforward strategic thinking...
10.20.2023
Leaders on the Ground: Leaders Week 2023
Recapitulating the learnings from our unforgettable flagship event, onsite at Twickenham Stadium. Leaders on the Ground takes you behind-the-scenes at our in-person events, where our team will review the action and key takeaways from the on-stage sessions. In this...
10.05.2023
The big Leaders Week London preview
A run through of the week coming up on 16 - 19 October, how it’s shaping up and tips and tricks for when you go. Leaders Week London is happening on Monday 16th to Thursday 19th of October. With...
10.04.2023
Founders Keepers: Tongue Tied Media’s Jo Tongue
Agency founder Jo Tongue on building a business around her clients. Welcome to Founders Keepers, the podcast series about entrepreneurship and business building from the Leaders Sport Business podcast. The guest for this final episode of the season is...
09.27.2023
Founders Keepers: ONE Championship’s Chatri Sityodtong
ONE Championship’s Founder and CEO on creating Asia's largest billion-dollar global sports media empire. Welcome to Founders Keepers, the podcast series about entrepreneurship and business building from the Leaders Sport Business podcast. The featured guest on this episode...
09.20.2023
Founders Keepers: Two Circles’ Gareth Balch
Two Circles co-founder Gareth Balch and his entrepreneurial journey. Welcome to Founders Keepers, the podcast series about entrepreneurship and business building from the Leaders Sport Business podcast. Two Circle co-founder Gareth Balch is the featured guest on this...
09.12.2023
4SE Material: Merch à la mode - Why fashion is embracing sports merchandise
Examining how sport franchises have tailored their apparel to appeal to the masses. 4se Material explores some of the many stories at the intersection of sport, entertainment, lifestyle and culture. This episode was originally published on the 4se Material feed...
08.29.2023
The Blueprint: ATP Media’s Nick Bourne
In conversation with the Chief Strategy Officer at the commercial media arm of the ATP Tour. This is the Blueprint, the podcast brought to you by Leaders and Deltatre about straightforward strategic thinking in sport. This series teases...
08.22.2023
The Blueprint: New York Giants’ Russell Scibetti
Insights on strategic thinking with the VP of Strategy and Business Intelligence at one of the NFL’s cornerstone franchises. This is the Blueprint, the podcast brought to you by Leaders and Deltatre about straightforward strategic thinking in sport. ...
08.15.2023
The Blueprint – CONCACAF’s Heidi Pellerano
In conversation with the Chief Commercial Officer at the Confederation of North, Central America and Caribbean Association Football. This is the Blueprint, the podcast brought to you by Leaders and Deltatre about straightforward strategic thinking in sport. This...
08.10.2023
Leaders in EDI – The Creative Industry & Public Service (with Blue Moon’s Joanna Abeyie)
Leaders in EDI shines a light on the progress being made and the challenges being faced in the equity, diversity and inclusion space across sport and neighbouring industries. This season of the Leaders in EDI podcast series features perspectives from...
08.08.2023
The Blueprint: Chicago Cubs’ Alex Sugarman
The Blueprint returns with a conversation with the EVP of Business Operations & Chief Strategy Officer at one of the most storied team brands in sport. This is the Blueprint, the podcast brought to you by Leaders and...
08.03.2023
Leaders in EDI: The Music & Events industry (with WME’s Jordan Hallpike)
A perspective on the music & events industry from the man who brought #Merky Festival to Ibiza before making his mark at the world’s leading talent agency. Leaders in EDI shines a light on the progress being made and...
07.24.2023
Leaders in EDI: The Food & Hospitality industry (with Black Eat LDN’s Jackson Mclarty)
The Founder of Black Eats LDN joins the series to discuss inclusivity in an industry that, through necessity, affects every living person. Leaders in EDI shines a light on the progress being made and the challenges being faced in...
06.13.2023
Threats: Innovation (with the NBA's Sharon Fuller)
This is Threats, a podcast about the changing sports media landscape and the conditions that threaten to undermine the traditional model. In this series, Leaders’ Editorial Director James Emmett and Synamedia’s Head of Sport Simon Brydon will identify the...

What's Leaders Sport Business Podcast about?

Download our free app to listen on your phone

Leaders Sport Business Podcast episodes:

Leaders in Focus: Sally Bolton, CEO, Wimbledon – The All England Lawn Tennis Club

The Cannes CMO conversations: Why a B2B brand is going on Manchester United's shirts and how to tell better stories through sport.

Colour and creativity from Cannes; focused networking in Chiswick Park

Sport and the big elections; theatrical ‘immersive’ experiences; and agile agency models

North London Forever; Diverse thinking at agencies; Inside Under Armour's Curry Brand

Leaders in Focus: Andy Anson, CEO, British Olympic Association

Backstage at 4se New York; Cowboys, storytellers, Gen Z athletes and other tales from a sports entertainment business blockbuster.

Sir Jim Ratcliffe's work-from-office policy; building an effective executive team from scratch; and sports leadership succession planning

Leaders in Focus: Barbara Slater, Former Director of Sport, BBC

How Ferrari and HP got together; George Pyne’s turf management; and the rise and rise of Cowboy culture

Aquatics GB CEO joins the podcast with World Swimming in deep water; Fifa's new rights carve-out; and Thomas Bach avoids a Godfather III moment

Paying athletes; the future of BBC Sport; why PFL and DAZN have joined the MMA party

Masters Week; the Caitlin Clark effect; what we’re watching on YouTube

Liberty Media’s acquisition of MotoGP; and getting to the sole of sneaker culture

Winners and losers at the Cheltenham Festival; which vision of the future will tennis choose?

The end of Break Point; the next big thing in track and field; the entrepreneurial era of player unions

The NRL’s Las Vegas gamble; who's celebrating International Women’s Day and how (and why); and innovating the broadcast model in horse racing.

Reflections from Macau; the Bundesliga’s private equity problem; planning for Paris 2024 with British Cycling’s Jon Dutton.

The NB-AI showcase; China back on the global stage; how to run a regional office with Bayern Munich’s Dee Kundra

The Messi kerfuffle; the NFL heads for Madrid; America's next sports streamer

Lewis Hamilton and Ferrari; Saudi's latest plays; boxing business with Kalle Sauerland

Branding stadiums; renaming F1 teams; style and substance in the outdoor wear space

Netflix makes its move; snooker balls in Saudi; teeing up 2024 at the Ladies European Tour

Drinks on the IOC; Major League Soccer launches a lab; Getting real on artificial intelligence

Leaders in Focus: IMG’s digital experts on what to watch for in 2024

Leaders in Focus: Commonwealth Games Federation CEO Katie Sadleir

Multi-club ownership in women’s football; the DFL votes on private equity investment; celebrating the best of the sports industry in 2023

Ohtani’s mega-deal; Jon Rahm’s LIV move; Carolyn Tisch Blodgett’s big Gotham FC plan

Leaders in Focus: Amazon's Alex Green

Leaders on the Ground: Bangalore edition

The Blueprint: Juventus’ Mike Armstrong and Manchester United’s Patrick Jenkinson

The Saudi boxing scene; Australia breaks a record; the NFL celebrate hip-hop

F1 lands in Vegas; CCO life with Tyson Henly; figuring out formats

Leaders in Focus: World Rugby's Alan Gilpin

Leaders in Focus: Mercury/13's Victoire Cogevina Souki

The Blueprint: Juventus’ Mike Armstrong and Manchester United’s Patrick Jenkinson

Leaders on the Ground: Leaders Week 2023

The big Leaders Week London preview

Founders Keepers: Tongue Tied Media’s Jo Tongue

Founders Keepers: ONE Championship’s Chatri Sityodtong

Founders Keepers: Two Circles’ Gareth Balch

4SE Material: Merch à la mode - Why fashion is embracing sports merchandise

The Blueprint: ATP Media’s Nick Bourne

The Blueprint: New York Giants’ Russell Scibetti

The Blueprint – CONCACAF’s Heidi Pellerano

Leaders in EDI – The Creative Industry & Public Service (with Blue Moon’s Joanna Abeyie)

The Blueprint: Chicago Cubs’ Alex Sugarman

Leaders in EDI: The Music & Events industry (with WME’s Jordan Hallpike)

Leaders in EDI: The Food & Hospitality industry (with Black Eat LDN’s Jackson Mclarty)

Threats: Innovation (with the NBA's Sharon Fuller)

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