Welcome to the latest episode of the Recruitment Leadership Podcast, hosted by Alison Humphries.

In this episode, Alison is joined by Sarah Knight, leadership and mindset coach, business development expert, and founder of Sarah Knight Consultancy. Sarah is also the host of the podcast “It’s Got Pockets”, which explores the realities of being a woman in business - and the conversations we need to be having more often.

With a background in communications, PR, and people development, Sarah shares practical advice on how recruitment professionals can build lasting client relationships in a market where business development has become tougher - and more important - than ever.

Together, Alison and Sarah explore how recruiters and business leaders can move away from over-reliance on digital tools and get back to what really drives growth: conversations, clarity, and consistency.

Here’s what you’ll learn in this episode:

💡 Why consistency is one of the most undervalued tools in business development

💡 How to approach new business without relying on generic outreach or tired sales techniques

💡 The importance of meaningful communication — and what makes it stand out

💡 How to ensure your team reflects your company’s values in every client interaction

💡 Why business development needs space, structure, and thoughtful reflection

Whether you’re a recruitment leader, a business owner, or a consultant looking to sharpen your approach, this episode is full of insight into how to build trust, develop long-term client relationships, and create space for what really works.

Listen now for a thoughtful and timely discussion on business development that works in the real world.