Learn Marketing

Learn Marketing

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Learn Marketing episodes

  • S5C3A12 What is irregular demand?

    Season/Course 5: Market Strategy & Framework

    Chapter 3: Marketing Research and Demand

    Abstract 12

    What is irregular demand? Irregular demand can be a demand which is not consistent. The best example of irregular demand is seasonal products like umbrellas, air conditioners or resorts. These products sell irregularly and sell more during peak season whereas their demand is very low during non-seasons. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    2 min
  • S5C3A11 What is declining demand?

    Season/Course 5: Market Strategy & Framework

    Chapter 3: Marketing Research and Demand

    Abstract 11

    What is declining demand? The falling away of customer demand for a particular good or service is caused by the introduction to the market of new innovation, competition from substitutes, or other factors. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    2 min
  • S5C3A10 What is latent demand?

    Season/Course 5: Market Strategy & Framework

    Chapter 3: Marketing Research and Demand

    Abstract 10

    What is latent demand? Latent demand is, as the name suggests, a demand that the customer realizes later. Thus, while buying the product, he might not desire some features. But later on, he might think about those features and buy the product. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    2 min
  • S5C3A9 What is non-existing demand?

    Season/Course 5: Market Strategy & Framework

    Chapter 3: Marketing Research and Demand

    Abstract 9

    What is non-existing demand? In this type of demand, a marketer thinks that there is a demand for the product in the market but in reality, there is no demand for the product. In many cases, companies lose their market value by not analyzing this demand. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    1 min
  • S5C3A8 What is unwholesome demand?

    Season/Course 5: Market Strategy & Framework

    Chapter 3: Marketing Research and Demand

    Abstract 8

    What is unwholesome demand? Unwholesome demand is demand for things that most people perceive as bad. They may be bad, for example, for your health, or perhaps they are a danger to society. When there is unwholesome demand for a product, there are efforts to discourage consumers from purchasing it. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    2 min
  • S5C3A7 What is negative demand?

    Season/Course 5: Market Strategy & Framework

    Chapter 3: Marketing Research and Demand

    Abstract 7

    What is negative demand? Negative demand for a particular product exists when consumers, generally, would be prepared to pay more than the price of the product to avoid having to buy it, as in the case of unpleasant and painful medical treatment. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    2 min
  • S5C3A6 What are the demand and types?

    Season/Course 5: Market Strategy & Framework

    Chapter 3: Marketing Research and Demand

    Abstract 6

    What are the demand and types? Individual demand refers to the demand for goods and services by a single consumer, whereas market demand is the demand for a product by all the consumers who buy that product. Thus, the market demand is the aggregate of the individual demand. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    2 min
  • S5C3A5 What are barriers to marketing research?

    Season/Course 5: Market Strategy & Framework

    Chapter 3: Marketing Research and Demand

    Abstract 5

    What are barriers to marketing research? With the increasing relevance of big data, mobile research, social media research, and clients seeking more innovation, the researcher's toolkit must be expanded regularly. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    5 min
  • S5C3A4 What are research tools?

    Season/Course 5: Market Strategy & Framework

    Chapter 3: Marketing Research and Demand

    Abstract 4

    What are research tools? Data collection or research tools refer to the devices or instruments used to collect data, such as a paper questionnaire or computer-assisted interviewing system. They are used to measure a variable or to collect the information needed to answer a research question. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    4 min
  • S5C3A3 What are research methods?

    Season/Course 5: Market Strategy & Framework

    Chapter 3: Marketing Research and Demand

    Abstract 3

    What are research methods? Research methods are specific procedures for collecting and analyzing data. Developing your research methods is an integral part of your research design. When planning your methods, there are two key decisions you will make. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    3 min

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Learn with ADmyBRAND is a Free Audio, Video and reading platform for anyone around the world to understand concepts of marketing.