Learn Marketing

Learn Marketing

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Learn Marketing episodes

  • S5C3A2 What are the major steps of marketing research?

    Season/Course 5: Market Strategy & Framework

    Chapter 3: Marketing Research and Demand

    Abstract 2

    What are the major steps of marketing research? Some of the major steps involved in the marketing research process are as follows: 1. Identification and Defining the Problem 2. Statement of Research Objectives 3. Planning the Research Design 4. Planning the Sample 5. Data Collection 6. Data Processing and Analysis 7. Formulating Conclusion, Preparing and Presenting the Report. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    6 min
  • S5C3A1 What is marketing research?

    Season/Course 5: Market Strategy & Framework

    Chapter 3: Marketing Research and Demand

    Abstract 1

    What is marketing research? Market research is an organized effort to gather information about target markets and customers: know about them, starting with who they are. It is an important component of business strategy and a major factor in maintaining competitiveness. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    3 min
  • S5C2A10 What is ESP?

    Season/Course 5: Market Strategy & Framework

    Chapter 2: Business Unit Strategic Planning

    Abstract 10

    What is ESP? An emotional selling proposition (ESP) defines all the emotional triggers that prompt a person to buy. This idea gives a much deeper set of reasons for consumers to connect with a brand, it's the magic that you talk about, it brings heart and mind together. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    3 min
  • S5C2A9 What is USP?

    Season/Course 5: Market Strategy & Frameworks

    Chapter 2: Business Unit Strategic Planning

    Abstract 9

    What is USP? In marketing, the unique selling proposition also called the unique selling point or the unique value proposition in the business model canvas is the marketing strategy of informing customers about how one's own brand or product is superior to its competitors. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    2 min
  • S5C2A8 What are feedback and control?

    Season/Course 5: Market Strategy & Frameworks

    Chapter 2: Business Unit Strategic Planning

    Abstract 8

    What are feedback and control? Feedback control is a process that managers can use to evaluate how effectively their teams meet the stated goals at the end of a production process. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    3 min
  • S5C2A7 What is implementation?

    Season/Course 5: Market Strategy & Frameworks

    Chapter 2: Business Unit Strategic Planning

    Abstract 7

    What is implementation? Implementation is the process that turns strategies and plans into actions in order to accomplish strategic objectives and goals. Implementing your strategic plan is as important, or even more important, than your strategy. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    3 min
  • S5C2A6 What is program formulation?

    Season/Course 5: Market Strategy & Frameworks

    Chapter 2: Business Unit Strategic Planning

    Abstract 6

    What is program formulation? Program formulation is the process of choosing the who, what, how, when, and where of pursuing program objectives. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    3 min
  • S5C2A5 What is strategy formulation?

    Season/Course 5: Market Strategy & Frameworks

    Chapter 2: Business Unit Strategic Planning

    Abstract 5

    What is strategy formulation? Strategy formulation refers to the process of choosing the most appropriate course of action for the realization of organizational goals. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    3 min
  • S5C2A4 What is goal formulation?

    Season/Course 5: Market Strategy & Frameworks

    Chapter 2: Business Unit Strategic Planning

    Abstract 4

    What is goal formulation? Goal formulation is a bargaining process in which each group has its own interest as paramount to the good of the organization but the final outcome depends upon how best each group intersects bargains and compromises. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    3 min
  • S5C2A3 🎯 SWOT Analysis: Cadbury

    Season/Course 5: Market Strategy & Frameworks

    Chapter 2: Business Unit Strategic Planning

    Abstract 3

    SWOT Analysis: Cadbury
    Cadbury is one of the most well-known candy brands in the world. How does Cadbury determine which audience to target and which age group to focus on? Let's take a look at the case study of Cadbury to understand that.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    7 min

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Learn with ADmyBRAND is a Free Audio, Video and reading platform for anyone around the world to understand concepts of marketing.