Learn Marketing

Learn Marketing

By Learn with ADmyBRANDBusinessMarketing
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Learn Marketing episodes

  • S2C7A5 What is Decline?

    Season/Course 2: Universe of Brand

    Chapter 7: Market Evolution

    Abstract 5

    What is Decline? Declining markets are markets that have gone from maturity where sales stay flat or may even climb occasionally, to multiple periods where there are decreasing sales. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    2 min
  • S2C7A4 What is Maturity?

    Season/Course 2: Universe of Brand

    Chapter 7: Market Evolution

    Abstract 4

    What is Maturity? The marketing mix maturity involves efforts to build customer loyalty, typically accomplished with special promotions and incentives to customers who switch from a competitor's brand. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    2 min
  • S2C7A3 What is Growth?

    Season/Course 2: Universe of Brand

    Chapter 7: Market Evolution

    Abstract 3

    What is Growth? Growth is the process of designing and conducting experiments to optimize and improve the results of a target area. If you have a certain metric you want to increase, growth marketing is a method you can utilize to achieve that. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    2 min
  • S2C7A2 What is Emergence?

    Season/Course 2: Universe of Brand

    Chapter 7: Market Evolution

    Abstract 2

    What is Emergence? Emergence occurs when an entity is observed to have properties its parts do not have on their own, properties or behaviors which emerge only when the parts interact in a wider whole. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    2 min
  • S2C7A1 What is Market Evolution?

    Season/Course 2: Universe of Brand

    Chapter 7: Market Evolution

    Abstract 1

    What is Market Evolution? Market Evolution means the development or gradual advance of the market from an initial position to one that is more critical. In the product life cycle concept, the attention there was on the product. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    2 min
  • S2C6A5 What is Competitive positioning?

    Season/Course 2: Universe of Brand

    Chapter 6: Brand Positioning

    Abstract 5

    What is Competitive positioning? Competitive positioning is a marketing strategy that refers to how a marketing team can differentiate a company from its competitors. The position of the company depends on how the value it provides with goods and services compares to the value of similar goods and services in the market. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    3 min
  • S2C6A4 What is Category membership?

    Season/Course 2: Universe of Brand

    Chapter 6: Brand Positioning

    Abstract 4

    What is Category membership? Category membership is a brand of excellence and functionality of the closest substitute product. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    3 min
  • S2C6A3 🎯 Examples of POP and POD: Banks and Dominos

    Season/Course 2: Universe of Brand

    Chapter 6: Brand Positioning

    Abstract 3

    Examples of POPS and PODS: Banks and Dominos
    A point of parity is any area where your business is the same as your competitors to be a buying consideration for your customers. Point of difference refers to the factors of products or services that establish differentiation. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    2 min
  • S2C6A2 What are POP and POD?

    Season/Course 2: Universe of Brand

    Chapter 6: Brand Positioning

    Abstract 2

    What are POP and POD? In simplest terms, Points of Parity (POPS) are qualities that you share with competitive brands deemed to be excellent. Points of Distinction (PODS) are attributes, behaviors, or qualities that make you stand out from your competitive set. In essence, they are the things you and your customers call your own. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    4 min
  • S2C6A1 What is Brand Positioning?

    Season/Course 2: Universe of Brand

    Chapter 6: Brand Positioning

    Abstract 1

    What is Brand Positioning? Brand positioning refers to the place that a brand occupies in the minds of the customers and how it is distinguished from the products of the competitors and different from the concept of brand awareness. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

    3 min

About Learn Marketing

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Learn with ADmyBRAND is a Free Audio, Video and reading platform for anyone around the world to understand concepts of marketing.