Influencer Entrepreneurs: Marketing Tips to Make You More Visible

Legal Requirements for Online Business Made Simple


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You can do a lot right in your business and still plant legal landmines without realizing it. We brought attorney-turned-founder Bobby Clink on to walk through the simple, practical steps that keep online businesses out of trouble—so you can grow without fear of rebrands, takedowns, or messy disputes. From naming a podcast or course to handling email consent across borders, we break down the exact checks ambitious creators should run before momentum builds.

We start by separating copyright (your content) from trademarks (your brand) with real examples: why a five-minute trademark search saves a five-figure rebrand, what’s worth registering with the Copyright Office, and how AI-generated content changes what you actually own. Then we move into email: GDPR consent done right with unchecked boxes, why CAN-SPAM is not a hall pass, and how to keep your list-building clean without tanking deliverability. We also tackle the overlooked risk of memes and GIFs in newsletters, the right way to license images, and the safe lane with Canva’s terms.

Contracts get the spotlight too. Bobby explains why written agreements protect relationships, not just revenue, and how to structure terms that match the reality of your offers—scope, IP ownership, refunds, termination, and more. To make this easier, we explore Bobby’s Plainly Legal platform: a free Legal Manager that audits your business and prioritizes tasks, a powerful agreement generator with e‑signature, and Chat Legal for quick, vetted answers. The goal isn’t to turn you into a lawyer—it’s to give you the confidence to build, market, and sell without second-guessing every step.

If you found this helpful, follow the show, share it with a founder who needs a legal tune‑up, and leave a quick review so more builders can find it. Your support helps us bring on experts who save you time, money, and stress.

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Influencer Entrepreneurs: Marketing Tips to Make You More VisibleBy Jenny Melrose: Business Strategist

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