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Host Adam Fraser interviews marketing industry thought leaders from around the globe, including CMOs, academics, authors, consultants and speakers in this podcast about the strategic marketing landsca... more
FAQs about Let's Talk Marketing:How many episodes does Let's Talk Marketing have?The podcast currently has 80 episodes available.
August 04, 2019Aden Forrest talks Marketing Technology and Marketing Resource ManagementAden Forrest CEO of Simple discusses all things MRM and intelligent marketing planning. A great conversation packed with insights from one of the Australian industry's more experienced operators....more42minPlay
July 28, 2019Jason Eisner discusses all things brandingJason Eisner, Co-founder and Principal at Brand Quest joins the podcast to discuss all things branding and uncovers how to define a brand, developing strategy, different types of structures and how to keep pace with the modernisation of marketing....more47minPlay
July 21, 2019Joseph Jaffe talks digital disruption and the future of marketingSerial author and entrepreneur Joseph Jaffe talks about the challenges facing large enterprises today and discusses the 4 methods to adopt to fight back: digital disruption, customer obsession, talent resurrection and corporate citizenship....more45minPlay
July 14, 2019Seth Godin talks books, marketing and tribesEntrepreneur and writer, author of 19 best selling books, Seth Godin talks about three of his books, the power and influence of marketing and how it can harness 'tribes'....more38minPlay
July 07, 2019Mitch Joel talks marketing strategy and marketing technologyGlobal thought leader Mitch Joel and author of Six pixels of Separation joins the podcast to discuss some home truths in today's advertising and a range of strategic marketing issues. Great insights from one of the world's leading marketing thinkers....more48minPlay
June 30, 2019Dan Monheit talks behavioural economicsCo-founder of Hardhat Agency Dan Monheit joins the podcast to discuss consumer decision making, behavioural economics and what all this means for marketers. We cover heuristics such as the Peak End Rule, Choice Paradox and Temporal Discounting. Fascinating stuff on why we buy what we buy and the irrationality of some of our decisions!...more38minPlay
June 23, 2019Mim Haysom talks marketing strategyCMO of Suncorp Mim Haysom talks all things marketing including agency v in house roles, brand strategy, balancing long term goals with short term targets, sponsorships and customer led business transformations. Great insights from the CMO of one of Australia's largest businesses....more41minPlay
June 16, 2019Jay Baer talks customer acquisition and retentionInternet marketing pioneer, Convince & Convert founder, speaker and best selling author Jay Baer talks about three of his books and their efficient and effective messages related to customer retention and acquisition....more45minPlay
June 16, 2019Jeremy Epstein talks marketing and blockchainCEO of Never Stop Marketing, and global subject matter expert on the intersection of marketing and blockchain, Jeremy talks about his passion for blockchain and its potential to transform marketing....more47minPlay
June 16, 2019Scott Brinker talks marketing technologyOn this week's podcast, we welcome Scott Brinker, affectionately known as the "Godfather of Martech" and passionate advocate for the intersection of marketing and technology. Scott discusses key trends in the marketing technology sector, his annual infographic on the MarTech landscape and a world of 7,000 marketing technology offerings....more42minPlay
FAQs about Let's Talk Marketing:How many episodes does Let's Talk Marketing have?The podcast currently has 80 episodes available.