Let's Talk Marketing

Aden Forrest CEO of Simple discusses all things MRM and intelligent marketing planning. A great conversation packed with insights from one of the Australian industry's more experienced operators.

Jason Eisner, Co-founder and Principal at Brand Quest joins the podcast to discuss all things branding and uncovers how to define a brand, developing strategy, different types of structures and how to keep pace with the modernisation of marketing.

Serial author and entrepreneur Joseph Jaffe talks about the challenges facing large enterprises today and discusses the 4 methods to adopt to fight back: digital disruption, customer obsession, talent resurrection and corporate citizenship.

Entrepreneur and writer, author of 19 best selling books, Seth Godin talks about three of his books, the power and influence of marketing and how it can harness 'tribes'.

Global thought leader Mitch Joel and author of Six pixels of Separation joins the podcast to discuss some home truths in today's advertising and a range of strategic marketing issues. Great insights from one of the world's leading marketing thinkers.

Co-founder of Hardhat Agency Dan Monheit joins the podcast to discuss consumer decision making, behavioural economics and what all this means for marketers. We cover heuristics such as the Peak End Rule, Choice Paradox and Temporal Discounting. Fascinating stuff on why we buy what we buy and the irrationality of some of our decisions!

CMO of Suncorp Mim Haysom talks all things marketing including agency v in house roles, brand strategy, balancing long term goals with short term targets, sponsorships and customer led business transformations. Great insights from the CMO of one of Australia's largest businesses.

Internet marketing pioneer, Convince & Convert founder, speaker and best selling author Jay Baer talks about three of his books and their efficient and effective messages related to customer retention and acquisition.

CEO of Never Stop Marketing, and global subject matter expert on the intersection of marketing and blockchain, Jeremy talks about his passion for blockchain and its potential to transform marketing.

On this week's podcast, we welcome Scott Brinker, affectionately known as the "Godfather of Martech" and passionate advocate for the intersection of marketing and technology. Scott discusses key trends in the marketing technology sector, his annual infographic on the MarTech landscape and a world of 7,000 marketing technology offerings.