Let's Talk Marketing

By Adam Fraser

Host Adam Fraser interviews marketing industry thought leaders from around the globe, including CMOs, academics, authors, consultants and speakers in this podcast about the strategic marketing landsca... more

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FAQs about Let's Talk Marketing:

How many episodes does Let's Talk Marketing have?

The podcast currently has 80 episodes available.

Let's Talk Marketing episodes:

March 29, 2020 Craig Badings talks why organisations must take reputational risk seriously
Craig Badings from SenateSHJ discusses the 2020 Reputation Reality report and the effect crisis' have on reputation
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42min
March 22, 2020 Dr Ryan Wallman discusses how brands can use satire marketing to appeal to customers' emotions
Dr Ryan Wallman discusses the importance of satire in brand building and how to get it right
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35min
March 14, 2020 Jon Lombardo and Peter Weinberg talk about the five principles of growth for B2B marketing
Jon Lombardo and Peter Weinberg from LinkedIn's thinktank B2B Institute discuss how a balance between long term branding and short-term activation is critical for B2B businesses
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49min
March 08, 2020 Rishad Tobaccowala talks about the relevance of staying human in the age of data
Rishad Tobaccowala, Chief Growth Officer of Publicis Group talks about benefits of finding the proper balance between human intuition, creativity and data driven insights for successful business transformations
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40min
March 01, 2020 Rob Loewenthal shares his views on all things podcasting
Rob Loewenthal, Founder and CEO of Whooshkaa discusses what's driving the increasing popularity of audio storytelling and how podcasts are changing the game for marketers.
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39min
February 23, 2020 Rory Sutherland talks behavioral science and marketing
Rory Sutherland, Vice-Chair of Ogilvy in the UK , TED Talks star and advertising legend discusses 'unseen opportunities' in consumer behavior and its impact on marketing outcomes.
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1h 22min
February 16, 2020 Brent Smart talks brand differentiation and emotional marketing
Brent Smart, CMO, IAG shares his insights on the marketing link between brand building and understanding customer emotions.
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43min
February 09, 2020 Natalie Truong talks brand advocacy, marketing campaign strategy and organizational culture.
How do you market from an issues-led perspective rather than a product or a service?
CMO of Mercer Natalie Truong discusses marketing trends and campaign strategy.
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39min
February 02, 2020 Andrew Cosgrove talks all things consumer in today's disrupted world
Andrew Cosgrove, Global Consumer Knowledge Leader, EY chats to Adam Fraser about customer transformation and shares his insights into current and future consumer trends.
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47min
January 26, 2020 Dan Gingiss talks customer service and experience across the digital marketing landscape
Dan Gingiss customer experience speaker, consultant and author shares his insights on the key components underlying the concept of 'customer experience' and listening to customers across social channels.
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45min

FAQs about Let's Talk Marketing:

How many episodes does Let's Talk Marketing have?

The podcast currently has 80 episodes available.