Life Science Marketing Radio

By Chris Conner

I interview marketing leaders inside and outside the life sciences (and an occasional scientist) to share the best ideas for making your marketing more effective.

... more

4.8

2121 ratings

FAQs about Life Science Marketing Radio:

How many episodes does Life Science Marketing Radio have?

The podcast currently has 266 episodes available.

Life Science Marketing Radio episodes:

September 24, 2019 Understanding How Customers See Themselves
We hear a lot about voice of customer in marketing. But we don't hear a lot about "feeling of customer". Kris Barnette joins me on this episode to describe two campaigns he worked on at Thermo Fisher. …

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com
...more
29min
June 19, 2019 Focusing Content on Customer Moments
Your customers are experiencing moments of pain. Sometimes those are nagging little problems. Others may be more urgent or even life changing. Each of those moments is an opportunity to apply …

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com
...more
42min
May 21, 2019 How to Maximize Site Traffic After a Big Announcement
Big announcements around product launches or other news are opportunities to drive significant interest in your company and traffic to your website. But sometimes search volume goes up and traffic to …

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com
...more
32min
May 07, 2019 Messaging Strategy for Early Stage Biotechs
How are you really going to describe what you're talking about? Whether it's the company, the technology, or the product. What lexicon are you using? What words are you choosing? What phrases are …

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com
...more
35min
April 23, 2019 Why Your Biotech Startup Needs a Product Manager
In large companies, product management is an important part of the marketing function, a bridge to R&D and many other functions. Smaller companies can also benefit from having an individual who …

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com
...more
31min
April 09, 2019 Telling the Story of Your Organization
I'm pretty sure your organization has a story to tell, whether about your brand, your mission, or a new technology. How those things came about can make for a powerful story, particularly in an audio …

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com
...more
20min
March 26, 2019 Social Media Dos and Don’ts for Life Science Marketers
Many life science brands are struggling to make the most of social media. There are however notable exceptions. We've talked about some of those before on this podcast. In this episode, Mary Canady … [

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com
...more
38min
March 11, 2019 Job Search Strategies
If you happen to be in the middle of a job search, this episode is for you. Mauri Schwartz was a key person in getting me to where I am today. After having worked in a lab for about 20 years, I …

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com
...more
29min
February 26, 2019 Putting the Customer First in Your Campaigns
A listener asked me to do an episode on benchmarking campaigns. I happened to be at the ACP-LS meeting with Jim Breault and Alan Abery from Springer Nature publishing right at that moment so I asked …

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com
...more
30min
February 11, 2019 Impactful Speaking for Emerging Leaders
How is your executive presence? The way you speak has an impact whether you are an executive in a high stakes conversation or a manager leading your team. Scott Stiefvater is a public speaking …

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com
...more
24min

FAQs about Life Science Marketing Radio:

How many episodes does Life Science Marketing Radio have?

The podcast currently has 266 episodes available.

More shows like Life Science Marketing Radio

Radiolab

43,815 Listeners

Freakonomics Radio

32,007 Listeners

The Readout Loud

322 Listeners

Share Life Science Marketing Radio

Sign up to save your podcasts

Life Science Marketing Radio

FAQs about Life Science Marketing Radio:

How many episodes does Life Science Marketing Radio have?

Life Science Marketing Radio episodes:

FAQs about Life Science Marketing Radio:

How many episodes does Life Science Marketing Radio have?

More shows like Life Science Marketing Radio

Radiolab

Freakonomics Radio

The Readout Loud