Why We Ride Podcast

Logan Huff Pro ATV Racer


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What kind of relationship should be built with sponsors?

Should the relationship be a give and take relationship?

Or is it better to keep receiving and never knowing how to give back to them?

 The success in the industry when it comes to landing sponsors is a two way street. Though we can sign up on an awesome deal that gets us discounts on gear or parts, the relationships need to be built so you can help the companies grow and ultimately help the industry grow. It is important to give back to those that are supporting you because you never know what doors can open up.

Our guest today has figured this out years ago and now works with a company that was once a sponsor is now an employer. Logan Huff, a pro ATV Racer is crushing it on the track and also when it comes to building relationships. In his words, “Moving the needle” is not easy but it can be done when you focus your attention to building that relationship with your sponsors. From wrenching to selling, Logan moved his career from a shop at a dealership to a manufacturer, FASST Company to be exact. And he has never been happier.

Take notes on this one.

Enjoy

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