The South Beach Diet became an incredible success in the early 2000s, blowing past booksellers’ expectations, dominating the cultural moment and becoming a huge business. In the third episode of Losing It, we fly down to glamorous Miami to tell the story of the South Beach Diet and break down the formula for a hit diet. See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

The South Beach Diet became an incredible success in the early 2000s, blowing past booksellers’ expectations, dominating the cultural moment and becoming a huge business. In the third episode of Losing It, we fly down to glamorous Miami to tell the story of the South Beach Diet and break down the formula for a hit diet. See omnystudio.com/listener for privacy information.

The South Beach Diet became an incredible success in the early 2000s, blowing past booksellers’ expectations, dominating the cultural moment and becoming a huge business. In the third episode of Losing It, we fly down to glamorous Miami to tell the story of the South Beach Diet and break down the formula for a hit diet.&nbsp;See <a href="https://omnystudio.com/listener" rel="noopener noreferrer">omnystudio.com/listener</a> for privacy information.

Losing It: How to Launch a Diet Empire

Reality TV stars are freezing their eggs on camera. Lawmakers in DC are debating federal protection for IVF. Hundreds of millions of dollars are being invested in slick startups that market fertility treatments for all. But this rapid growth has revealed cracks in the system. Misconception, a new series from Bloomberg’s Prognosis, follows reporter Kristen V. Brown on her own intimate journey as she uncovers the business of fertility. Along the way, she finds a fractured industry — a profit-driven field of medicine that thrives on dueling messages of hope and fear as people gamble everything for a chance at a baby.

Science

Health & Fitness

Reality TV stars are freezing their eggs on camera. Lawmakers in DC are debating federal protection for IVF. Hundreds of millions of dollars are being invested in slick startups that market fertility treatments for all. But this rapid growth has revealed cracks in the system. Misconception, a new series from Bloomberg’s Prognosis, follows reporter Kristen V. Brown on her own intimate journey as she uncovers the business of fertility. Along the way, she finds a fractured industry — a profit-driven field of medicine that thrives on dueling messages of hope and fear as people gamble everything for a chance at a baby.

Share Losing It: How to Launch a Diet Empire

Sign up to save your podcasts

Losing It: How to Launch a Diet Empire

Losing It: How to Launch a Diet Empire

More shows like Prognosis: Misconception

This American Life

TED Radio Hour

Stuff You Should Know

Hidden Brain

NPR News Now

Bloomberg Intelligence

Masters in Business

Bloomberg Businessweek

Science Quickly

Foundering

The Daily

Up First from NPR

Trillions

Behind the Bastards

American Hysteria

Throughline

It Could Happen Here

Here's Why

Out of Office

Listen to the Story

The Big Take

Into the Metaverse

Bedrock, USA

Zero: The Climate Race

If Books Could Kill

Bloomberg Tech

Bloomberg News Now

The Deal with Alex Rodriguez and Jason Kelly

Money Stuff: The Podcast

Bloomberg Talks

In the City

Weird Little Guys

Bloomberg Opinion

The Cable

IVF Disrupted: The Kindbody Story