There are four pillars of a business operating system: Purpose, People, Playbook and Performance. In this second episode, we sit back down with Brian Turchin, CEO of Cape Horn Strategies to discuss creating a Playbook for your success and managing your team's and business's Performance.

Key Takeaways:

1. Your systems are perfectly designed for the results you're getting. If you're not getting the results you want, you have to change your systems or your playbook. Your playbook should be short and sweet.
2. Your playbook should help you maximize efficiency and standardize the quality and experience each patient that walks through the door receives. Your playbook impacts repeatable, predictable success.
3. Everyone should be involved in building your practice playbook.
4. We cannot measure performance if there aren't metrics to track. With regards to your business, what is your Economic Denominator specific to your practice that drives your success? With limited time and resources, your Economic Denominator impacts the decisions you make for your business.
5. Each team member and employee should have at least one personal economic denominator that drives your business's success. Tracking this helps manage performance.

More Resources:

• The E-Myth by Michael Gerber
• Traction by Gino Wickman

What Brian is reading:

• BE 2.0 by Jim Collins

Learn more about HEA+PECAA and how membership can help you grow your business!