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#056 – It takes a huge leap of faith to leave your profession for passion. But to leave the latter for something you have to learn from scratch is another topic.

At first, Peter Paul Parker thought meditation was nothing but woo-woo stuff. But, after seeing how his small group of elderly clients grew and grew by the week, Peter realized how much of an impact meditation can truly make.

Here, Peter shares the story behind how he jumped from sales to music to meditation, his take on the importance of will over means, and the qualities that truly changed his life. 

IN THIS EPISODE YOU WILL LEARN:

·         Peter Paul Parker, from sales to music

·         Meditation is simple; it's nothing mysterious

·         You first need to have the will, then the means come after

·         Life starts to change when you…

·         Why you should always observe your actions

CHECK OUT PETER PAUL PARKER:
Peter Paul Parker is a mindset mentor, meditation coach, and Ki Gong instructor. He became a Ki Gong champion with the British team in Korea in 2016, winning the international competition at the Kookhak Ki Gong festival. Peter is a Dahn Master and trained under the Brain Education System created by Ilchi Lee. 

He is a sound healer and trained under Jonathan Goldman's vocal toning system. Peter is also a Bach Flower practitioner and musician, having released an Album entitled Anahata Earth Echoes with New World Music which also composes 432Hz music for meditation.        

FREE GIFT FROM GUEST:
https://www.peterpaulparker.com/

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

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#055 – Landing a podcast guesting is not as easy as some might think. And if you believe a guesting is all about you and what you have to share, then you’re totally wrong. This episode goes over the factors that make a guesting happen and those that prove counterproductive.

Kay Suthar explains the most common reasons why your podcast application will be rejected and the five critical components to turn it the other way around successfully.

IN THIS EPISODE YOU WILL LEARN:

·         The four reasons why podcasts reject you

·         Why you shouldn’t be dishonest when applying to be a guest

·         You can’t generalize your way to guestings

·         Always anticipate the unexpected when going live

·         Why get constructive criticism from the host

FREE CONSULTATION ON 'HOW TO GET BOOKED ON PODCASTS':
https://calendly.com/kaysuthar/30mins

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

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#054 – Many businesses are not optimized, and most are not even aware of it. This can be a problem for Stephanie, especially if brands want to be seen online. As the brain behind a self-grown SEO business, Stephanie shares everything she knows about putting your brand out there (on Google's first page, that is).

Here, Stephanie Long talks about how she started on SEO, optimizes a brand's online presence, and the factors that create a successful SEO campaign in 2022.

IN THIS EPISODE YOU WILL LEARN:

·         How did Stephanie Long fall into SEO work?

·         What is SEO?

·         What makes a successful SEO campaign?

·         Blogging is vital for SEO

·         What's in for 2022 when it comes to optimizing your media presence

CHECK OUT STEPHANIE LONG:
Stephanie Long has an extensive background in marketing and communications and has led countless campaigns for both small and large businesses, and is a known SEO expert and media contributor. 

Additionally, with a Master's degree in Communications from the University of Washington, Stephanie is a collaborative partnership bringing together the right resources to further your organization's objectives. 

She has led successful campaigns in numerous industries, including (but not limited to) health and wellness, SaaS, eCommerce, food and beverage, travel, and entertainment. Clients enjoy her no-nonsense, can-do attitude, commitment to driving results, and highly responsive nature.           

FREE GIFT FROM GUEST:
https://stephaniemariemarketing.com/book-a-consultation/

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

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#053 – Going up on stage and speaking doesn't make a speaker. Bobby Glen James has seen that multiple times already. That's why it's so easy for 90% of speakers to mess it up and bore their audiences out.

Here, Bobby shares how to counter the fear of forgetting things on stage, the elements that structure compelling talks, and what we can learn from Zig Ziglar on the importance of openness to learning.

IN THIS EPISODE YOU WILL LEARN:

·         What Bobby learned from his dad and mom

·         You don't have to memorize your own stories

·         How do you wrap value and sell with your stories?

·         Zig Ziglar spoke 3,300 times for free

·         The elements of a story roller coaster

CHECK OUT BOBBY GLEN JAMES:
Bobby Glen James is the co-founder & CEO of Stampede Digital Systems and a pioneer of the Know, Like, and Trust movement. He is the host of the popular #Biz4Good show podcast, which has featured prominent guests such as John Lee Dumas and former NBA star Mark Eaton. He is also an Accountability Leadership keynote speaker, author, and president of SpeakUp Speakers Studio.

Bobby has two decades of experience training corporations across the United States and speaking to hundreds of audiences about Accountability Leadership and Customer Service. He has been featured in well-known media such as Business.com and KUTV news.

He's the co-founder of SpeakUp Speakers Association in Salt Lake City, UT, where the core mission is to teach professional speakers, coaches, and trainers how to captivate audiences with three guiding principles: to educate, entertain, and inspire.

Bobby's ideas and insights come from more than 20 years of experience as a business owner. He's personally been involved in over 30 startups, has hosted hundreds of networking events, and has trained thousands of entrepreneurs and business owners in the United States.

FREE GIFT FROM GUEST:
https://learn.speakupspeakers.com/order?ct=96ff7209-b8b3-4af0-842c-aa86b9c1b660

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

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#052 – Our environment shapes us, but it's not our end all be all. Derek Rowe explains how nurturing yourself out of a rut, despite being challenging, can be very rewarding in life and business. As someone who fell to drugs at 12, Derek has successfully shown how it's possible.

Here, Derek explains why it's essential to match your words with your actions, why you need to focus away from the negative self-talk, and why being direct, above everything, is crucial to leadership.

IN THIS EPISODE YOU WILL LEARN:

·         Derek Rowe on living on the edge of life 

·         Losers talk, legends walk

·         How to master self-talk

·         Real-life experiences teach us things that schools don't

·         When you're in your own head, you can't see everything

CHECK OUT DEREK ROWE:

Derek Rowe currently runs the most Successful personal Training Gym in the South East of Ireland, Body Shape Performance. His mission is to help as many people as he can change their lives and improve not only their Physique but, as significantly, change their thinking through teaching how to create the perfect mindset and environment for his clients to self-develop, therefore helping countless others who they are in contact with benefit also. 

Derek's expertise is getting the best out of people through being highly motivational and skills in Training and Nutrition practices creating Happy, Confident, Fit, and healthy people in the process.

Derek has recently launched his Men's online program, Ultimate Physique System, which is doing very well spreading his teachings to a worldwide audience creating the Ultimate version one can be.

FREE GIFT FROM GUEST:
Free 4-part Mini-Series - http://eepurl.com/hJ6RD1

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

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#051 – After hearing a message from a priest, Alina was inspired by the many dire situations people suffer from around the world. With the Change Maker Institute, she guides businesses to make significant social and environmental impacts that make them impactful contributors to their communities.

Here, Alina explains what social solutions need to meet to be effective, why it's essential to understand our makings as people, and how she joggled the academia in conjunction with starting Change Maker Institute.

IN THIS EPISODE YOU WILL LEARN:

·         What inspired Alina to start Change Maker Institute

·         Every business has an impact

·         Why we need to understand people's norms and biases

·         Alina Boyte on the three things solutions need to possess

·         Alina Boyte shares a client story

CHECK OUT ALINA BOYTE:

Alina is a social impact educator and intellectual property strategist. Her background is in law - graduating from Stanford Law with a Ph.D. in copyright law and history, as well as the Universities of Cambridge and London for her Masters and Bachelors of Law. 

 Her career path took her to the Multimedia Development Corporation as a Senior Executive advising the Malaysian government on cyberlaw and intellectual property matters. She's worked as a research assistant at Stanford Law and is now a tenured law professor at Mississippi College Law.

 Today, established businesses and entrepreneurs hire her to reveal the hidden impact in their business and help them bridge the gap between profit goals and a social impact mission. 

 In her free time, she loves making authentic Malaysian cuisine, to the extent possible in the U.S. for her family, and cherishes the time she spends with her daughter, the inspiration behind the Changemaker Institute.

FREE GIFT FROM GUEST:
Social impact Readiness Assessment
https://www.changemakerinstitute.org/

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

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#050 – Louise Sockett talks about a dilemma that most of us sometimes find ourselves in: the feeling of not making any impact. As her frustration grew, Louise co-founded TLC Co. (The Leadership & Coaching Company) with a friend to help other professionals get on top of their goals.

Here, Louise explains how we can overcome stagnation, what to do when you don't know your goals, what leaders need to do first before anything else, and her favorite English poem that helps break down what actions one needs to take.

IN THIS EPISODE YOU WILL LEARN:

·         Louise Sockett, it's not enough to not make an impact

·         Leaders need to lead themselves first

·         A poem that helps break down actions

·         Why is self-reflection critical?

·         Louise Sockett shares a client story

CHECK OUT LOUISE SOCKETT:

With 20 years of experience leading globally dispersed HR teams in various matrixed businesses, Louise Sockett is an impact-driven HR leader, Organizational Design consultant, coach, and mentor.  

She has developed and implemented HR strategies to boost organizational effectiveness by applying forward-thinking people-focused tactics, learning interventions, and excellence to keep employees engaged and the organization operating efficiently.

Over the course of her career, Louise has gained valuable experience managing and influencing key stakeholders and bringing together leadership teams.

 Organizational Development & Design, Learning & Leadership Development, Team Effectiveness, Transformational Transformation, Culture Change, and Change Embedment were all used to drive forward-thinking, long-term change.

Retail, Logistics and Supply Chain, Construction, Pharmaceutical, Mechanical or Industrial Engineering, Non-Profit, Human Resources, Management Consulting, and Mechanical and Industrial Engineering are among the industries Louise has experience in.

FREE GIFT FROM GUEST:
https://www.tlc-co.com/Free_Vision_Board_Resource

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

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#049 – Communication in the workplace isn't always just about saying what needs to be done. As a specialist in business communication, for Ryan J. Warriner, it takes more than just the verbal aspect of communicating. Alignment and understanding of who you're talking to dramatically contribute to any communication's success. 

Here, Ryan explains why communication needs to empower, why leaders don't always know how to lead by communication, the most common mistakes leaders make when communicating to their teams, and more.
 

IN THIS EPISODE YOU WILL LEARN:

·         Not all phenomenal musicians can lead an orchestra

·         Why it's important to empower your talents

·         Positive experiences get you referrals

·         Most people talk from an egocentric perspective

·         Why you would want to get into other people's mindsets to communicate better
 

CHECK OUT RYAN J. WARRINER:
Ryan Warriner is a Professor of Communication, as well as the Director and Executive Coach of Professional Presentation Services. With over a decade of professional speaking experience and expertise, Ryan has mastered the art and science of enhancing communication.
 
 FREE GIFT FROM GUEST:
https://articles.professionalpresentationservices.com/

 
The Effective Presenter, Book by Ryan J. Warriner:
https://www.amazon.com/gp/product/1789047951/ref=as_li_qf_asin_il_tl?ie=UTF8&tag=pps04-20&creative=9325&linkCode=as2&creativeASIN=1789047951&linkId=b3a955cd86aa613ccdedf38df56b5c5a

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

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#048 - Carol Boston is the ‘queen of reframe.’ She has always believed that even the tiniest change in our language can change our mindset and, as a result, change our outcomes. 
 
 She talks about her almost three decades of experience as a professional sales expert in this exchange and how she eventually found her way out of it, despite being initially hesitant.

Carol explains why she believes most nine-to-five professionals live inside a jar, the difference between being committed and convicted, why not keeping your word to yourself erodes self-trust, and more.
 

IN THIS EPISODE YOU WILL LEARN:

·         Carol Boston, in her 26 years as a professional sales expert 

·         Why Carol believes we’re all in a jar

·         We can only grow outside of our comfort zones

·         Why you should take the words should and shouldn’t out of your vocabulary

·         Keep the word to yourselves!
 

CHECK OUT CAROL BOSTON:
Carol Boston is known as the Queen of Reframe, for she can reframe almost any challenge and give anyone a new way of viewing it and a strategic plan to take anyone in a new direction. 
 
 She helps women (and a few good men) business owners to recognize their true value, own their power and advocate for themselves, so they can rise up and become the Lion and Lioness Leaders they were created to be! 
 
 Carol’s clients describe her as “relentless” in making sure they get amazing results and many of them double or triple their income!
 

FREE GIFTS FROM GUEST:
https://carolboston.com/

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

#047 - Archetypes are an easy way to take the burden off your brand marketing. Amy Zander speaks on how archetypes help brands stand out and be more consistent in the eyes of the market.

Amy explains how Zeedia Media uses archetypes to take brands from good to great, the most common misconceptions on branding, what Nike's archetype tells us about their marketing, and the quiz that'll help you find out your brand's archetype.
 

IN THIS EPISODE YOU WILL LEARN:

·         Amy Zander on the love for marketing

·         What branding is not

·         Archetypes are universally understood; that's why they work everywhere

·         How can you communicate your archetype as a brand?

·         Should your market determine what archetype you need to be?
 

CHECK OUT AMY ZANDER:
Amy has over 20 years of experience as a writer, editor, blogger, and social media content creator and manager. She worked as the editor-in-chief of a Lansing area health magazine, and has written for several Michigan area publications including Capital Area Women's Lifestyle Magazine, Healthy & Fit, Capital Gains, Breaking Breads, City Pulse, and several communities and business newsletters.

In addition to writing and marketing, Amy has management and event planning experience and has owned and operated her own cafe and bakery.

 Amy's work and life experiences have helped her to become very organized and able to write on a variety of topics with thorough research, sound technical and editorial content, and a perspective that is both thoughtful and often humorous.

                 
 FREE GIFT FROM GUEST:
http://questionnaire.brandarchetypes.com/

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com