Uncanny Valley | WIRED

Making Surfing More Sustainable


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The great irony in the sport of surfing is that the process of making a surfboard puts a great deal of strain on the environment. The various chemicals and materials used to assemble boards, leashes, and wetsuits end up polluting the waterways, and defiling the very beaches that surfers rely on. A number of organizations and companies are dedicated to reversing this trend through something called the Ecoboard project. The certification program establishes manufacturing and sourcing guidelines that let people create boards that are gentler on the oceans and perform as well as traditional surfboards.

One such company is Firewire Surfboards. We’re joined on today’s show by Firewire CEO Mark Price to talk about ecoboards, sustainability, and surfing in general. Also on the show, the hosts cover the latest news about products from Amazon and Google, and also give a preview of what to expect from Apple’s WWDC developer conference that takes place next week.

Show Notes: Find Firewire’s website here. Also check out the Sustainable Surf project. Read Lauren on Amazon’s new privacy initiative and what to expect from WWDC. Also read Lily Hay Newman on Google’s Project Strobe.

Recommendations: Mike tells us about Wu-Tang Clan: Of Mics and Men on Showtime. Arielle recommends Turo, and Lauren wants you to watch season two of Fleabag on Amazon Prime Video.

Michael Calore can be found at @snackfight. Lauren Goode is @laurengoode. Arielle Pardes can be found at @pardesoteric. Bling the main hotline at @GadgetLab. Our theme song is by Solar Keys.

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