KERA's Think

Malcolm Gladwell revisits ‘The Tipping Point’


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Twenty-five years after the success of “The Tipping Point,” Malcolm Gladwell is back with new insights. The author and co-founder of Pushkin Industries joins host Krys Boyd to discuss new anecdotes from social science that help explain the world around us – and to update the theory of contagion for our modern world. His book is “Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering.”

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KERA's ThinkBy KERA

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